EU countries by enterprises with e-commerce sales

Denmark had the highest enterprises with e-commerce sales of 27 EU countries in 2023, at 36.5%. Luxembourg had the lowest, at 9.4%. The median was 20.9% and the figure for the European Union (27) was 19.7%. Source: Eurostat, European Commission.

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Highest36.5Denmark
Lowest9.4Luxembourg
Median20.927 EU countries
European Union (27)19.7History

Map of EU countries, 2023

Austria: 21.3 %Belgium: 30.5 %Bulgaria: 13.3 %Cyprus: 20.9 %Czechia: 23.6 %Germany: 19.6 %Denmark: 36.5 %Estonia: 18 %Spain: 30.2 %Finland: 24.5 %France: 13.4 %Greece: 18.4 %Croatia: 30 %Hungary: 22.4 %Ireland: 30.5 %Italy: 13.5 %Lithuania: 31.1 %Luxembourg: 9.4 %Latvia: 17.4 %Malta: 31.8 %Netherlands: 26.1 %Poland: 14.8 %Portugal: 17 %Romania: 12.3 %Sweden: 35.4 %Slovenia: 18.1 %Slovakia: 15.2 %
  • Under 15
  • 15 to 18
  • 18 to 23
  • 23 to 30
  • 30 and over
%, 2023. Source: Eurostat, Enterprises with e-commerce sales of at least 1% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc_ec_eseln2). Boundaries: Natural Earth (public domain).

All EU countries, 2023

Denmark: 36.5 %Denmark36.5Sweden: 35.4 %Sweden35.4Malta: 31.8 %Malta31.8Lithuania: 31.1 %Lithuania31.1Belgium: 30.5 %Belgium30.5Ireland: 30.5 %Ireland30.5Spain: 30.2 %Spain30.2Croatia: 30 %Croatia30Netherlands: 26.1 %Netherlands26.1Finland: 24.5 %Finland24.5Czechia: 23.6 %Czechia23.6Hungary: 22.4 %Hungary22.4Austria: 21.3 %Austria21.3Cyprus: 20.9 %Cyprus20.9Germany: 19.6 %Germany19.6Greece: 18.4 %Greece18.4Slovenia: 18.1 %Slovenia18.1Estonia: 18 %Estonia18Latvia: 17.4 %Latvia17.4Portugal: 17 %Portugal17Slovakia: 15.2 %Slovakia15.2Poland: 14.8 %Poland14.8Italy: 13.5 %Italy13.5France: 13.4 %France13.4Bulgaria: 13.3 %Bulgaria13.3Romania: 12.3 %Romania12.3Luxembourg: 9.4 %Luxembourg9.4Denmark: 36.5 %Denmark36.5Sweden: 35.4 %Sweden35.4Malta: 31.8 %Malta31.8Lithuania: 31.1 %Lithuania31.1Belgium: 30.5 %Belgium30.5Ireland: 30.5 %Ireland30.5Spain: 30.2 %Spain30.2Croatia: 30 %Croatia30Netherlands: 26.1 %Netherlands26.1Finland: 24.5 %Finland24.5Czechia: 23.6 %Czechia23.6Hungary: 22.4 %Hungary22.4Austria: 21.3 %Austria21.3Cyprus: 20.9 %Cyprus20.9Germany: 19.6 %Germany19.6Greece: 18.4 %Greece18.4Slovenia: 18.1 %Slovenia18.1Estonia: 18 %Estonia18Latvia: 17.4 %Latvia17.4Portugal: 17 %Portugal17Slovakia: 15.2 %Slovakia15.2Poland: 14.8 %Poland14.8Italy: 13.5 %Italy13.5France: 13.4 %France13.4Bulgaria: 13.3 %Bulgaria13.3Romania: 12.3 %Romania12.3Luxembourg: 9.4 %Luxembourg9.4
%. Source: Eurostat, Enterprises with e-commerce sales of at least 1% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc_ec_eseln2). Retrieved 2026-10-12.

Full ranking

RankEU countries2023 (%)Change on 2022
1Denmark36.5+0.9 pts
2Sweden Series break35.4-1.2 pts
3Malta31.8+1.8 pts
4Lithuania31.1-0.9 pts
5Belgium30.5+1 pts
6Ireland30.5-4.8 pts
7Spain30.2+0.7 pts
8Croatia30+0.3 pts
9Netherlands26.1+1.1 pts
10Finland24.5-3.2 pts
11Czechia23.6-0.2 pts
12Hungary22.4+1.5 pts
13Austria21.3-0.5 pts
14Cyprus20.9+0.8 pts
15Germany19.6-0.3 pts
16Greece18.4+1.4 pts
17Slovenia18.1-2.2 pts
18Estonia18-1.2 pts
19Latvia17.4+1.6 pts
20Portugal17-1.4 pts
21Slovakia15.2+0.3 pts
22Poland14.8+0.3 pts
23Italy13.5+0.1 pts
24France13.4+0.2 pts
25Bulgaria13.3+1.8 pts
26Romania12.3+1.8 pts
27Luxembourg9.4+0.8 pts

Other periods

About this ranking

Share of enterprises with 10 or more persons employed whose e-commerce sales (orders received through websites, apps, online marketplaces or EDI-type messages) were at least 1% of their turnover in the previous calendar year. Covers all activities except agriculture, forestry, fishing, mining and quarrying and the financial sector. Eurostat survey on ICT usage and e-commerce in enterprises.

The reported year is the survey year; sales refer to the preceding calendar year. The EU Digital Economy and Society Index reports the same measure for small and medium-sized enterprises (10 to 249 persons employed); this series covers every enterprise with 10 or more. It counts enterprises, not sales: ecommerce_turnover_share is the share of turnover from e-commerce.

Every value in the ranking comes from the same publisher and the same period, so the EU countries are compared on one definition. Equal values share a rank.

How to cite

Eurostat. Enterprises with e-commerce sales of at least 1% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc_ec_eseln2). https://ec.europa.eu/eurostat/databrowser/view/isoc_ec_eseln2/default/table. Retrieved 2026-10-12.

Citation styles

The publisher is the author. Invokely is named only as the place the figures were read, where a style asks for it.

APA 7

Eurostat, European Commission. (2026). Enterprises with e-commerce sales of at least 1% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc_ec_eseln2) (EU countries by enterprises with e-commerce sales, 2023) [Data set]. Retrieved October 12, 2026, from https://ec.europa.eu/eurostat/databrowser/view/isoc_ec_eseln2/default/table

MLA 9

Enterprises with e-commerce sales of at least 1% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc_ec_eseln2), EU countries by enterprises with e-commerce sales, 2023. Eurostat, European Commission, 15 June 2026, https://ec.europa.eu/eurostat/databrowser/view/isoc_ec_eseln2/default/table. Invokely, https://invokely.ai/rankings/enterprises-ecommerce-sales/eu-countries?period=2023. Accessed 12 Oct. 2026.

Chicago (author-date)

Eurostat, European Commission. 2026. Enterprises with e-commerce sales of at least 1% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc_ec_eseln2). EU countries by enterprises with e-commerce sales, 2023. Dataset. Accessed October 12, 2026. https://ec.europa.eu/eurostat/databrowser/view/isoc_ec_eseln2/default/table. Also distributed by Invokely, https://invokely.ai/rankings/enterprises-ecommerce-sales/eu-countries?period=2023.

Harvard

Eurostat, European Commission (2026) Enterprises with e-commerce sales of at least 1% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc_ec_eseln2), EU countries by enterprises with e-commerce sales, 2023 [Dataset]. Available at: https://ec.europa.eu/eurostat/databrowser/view/isoc_ec_eseln2/default/table, via Invokely: https://invokely.ai/rankings/enterprises-ecommerce-sales/eu-countries?period=2023 (Accessed: 12 October 2026).

BibTeX
@misc{eurostat_eu_countries_by_enterprises_2023,
  author = {{Eurostat, European Commission}},
  title = {{Enterprises with e-commerce sales of at least 1\% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc\_ec\_eseln2): EU countries by enterprises with e-commerce sales, 2023}},
  year = {2026},
  howpublished = {Data set},
  url = {https://ec.europa.eu/eurostat/databrowser/view/isoc_ec_eseln2/default/table},
  urldate = {2026-10-12},
  note = {Accessed via Invokely, https://invokely.ai/rankings/enterprises-ecommerce-sales/eu-countries?period=2023. Publisher attribution: Eurostat. Enterprises with e-commerce sales of at least 1\% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc\_ec\_eseln2). https://ec.europa.eu/eurostat/databrowser/view/isoc\_ec\_eseln2/default/table. Retrieved 2026-10-12.},
}
RIS
TY  - DATA
AU  - Eurostat, European Commission
TI  - Enterprises with e-commerce sales of at least 1% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc_ec_eseln2): EU countries by enterprises with e-commerce sales, 2023
PY  - 2026
DA  - 2026/06/15
PB  - Eurostat, European Commission
DB  - Invokely
UR  - https://ec.europa.eu/eurostat/databrowser/view/isoc_ec_eseln2/default/table
L2  - https://invokely.ai/rankings/enterprises-ecommerce-sales/eu-countries?period=2023
Y2  - 2026/10/12
N1  - Accessed via Invokely, https://invokely.ai/rankings/enterprises-ecommerce-sales/eu-countries?period=2023.
N1  - Publisher attribution: Eurostat. Enterprises with e-commerce sales of at least 1% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc_ec_eseln2). https://ec.europa.eu/eurostat/databrowser/view/isoc_ec_eseln2/default/table. Retrieved 2026-10-12.
ER  - 
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Questions

Which EU country has the highest enterprises with e-commerce sales?

Denmark, with 36.5% in 2023, according to Eurostat, European Commission.

Which EU country has the lowest enterprises with e-commerce sales?

Luxembourg, with 9.4% in 2023.

Where does this ranking come from?

Every value comes from one source and one period, so the places are comparable: Eurostat, European Commission, Enterprises with e-commerce sales of at least 1% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc_ec_eseln2). Retrieved 2026-10-12.

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