EU countries by enterprises with e-commerce sales, 2025

Denmark had the highest enterprises with e-commerce sales of 27 EU countries in 2025, at 38.6%. Luxembourg had the lowest, at 10.5%. The median was 21.6% and the figure for the European Union (27) was 20.3%. Source: Eurostat, European Commission.

Highest38.6Denmark
Lowest10.5Luxembourg
Median21.627 EU countries
European Union (27)20.3History

All EU countries, 2025

Denmark: 38.6 %Denmark38.6Lithuania: 36.3 %Lithuania36.3Ireland: 32.2 %Ireland32.2Malta: 32.1 %Malta32.1Belgium: 31.2 %Belgium31.2Sweden: 30.7 %Sweden30.7Finland: 30.1 %Finland30.1Spain: 25.4 %Spain25.4Czechia: 24.4 %Czechia24.4Austria: 24.1 %Austria24.1Netherlands: 23.9 %Netherlands23.9Greece: 23.5 %Greece23.5Croatia: 23.4 %Croatia23.4Slovenia: 21.6 %Slovenia21.6Cyprus: 21.6 %Cyprus21.6Portugal: 20.9 %Portugal20.9Germany: 20.6 %Germany20.6Estonia: 19.8 %Estonia19.8Hungary: 18 %Hungary18Latvia: 16.6 %Latvia16.6France: 16 %France16Slovakia: 15.6 %Slovakia15.6Italy: 14.8 %Italy14.8Poland: 14.6 %Poland14.6Bulgaria: 14.2 %Bulgaria14.2Romania: 14 %Romania14Luxembourg: 10.5 %Luxembourg10.5Denmark: 38.6 %Denmark38.6Lithuania: 36.3 %Lithuania36.3Ireland: 32.2 %Ireland32.2Malta: 32.1 %Malta32.1Belgium: 31.2 %Belgium31.2Sweden: 30.7 %Sweden30.7Finland: 30.1 %Finland30.1Spain: 25.4 %Spain25.4Czechia: 24.4 %Czechia24.4Austria: 24.1 %Austria24.1Netherlands: 23.9 %Netherlands23.9Greece: 23.5 %Greece23.5Croatia: 23.4 %Croatia23.4Slovenia: 21.6 %Slovenia21.6Cyprus: 21.6 %Cyprus21.6Portugal: 20.9 %Portugal20.9Germany: 20.6 %Germany20.6Estonia: 19.8 %Estonia19.8Hungary: 18 %Hungary18Latvia: 16.6 %Latvia16.6France: 16 %France16Slovakia: 15.6 %Slovakia15.6Italy: 14.8 %Italy14.8Poland: 14.6 %Poland14.6Bulgaria: 14.2 %Bulgaria14.2Romania: 14 %Romania14Luxembourg: 10.5 %Luxembourg10.5
%. Source: Eurostat, Enterprises with e-commerce sales of at least 1% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc_ec_eseln2). Retrieved 2026-10-12.

Full ranking

RankEU countries2025 (%)Change on 2024
1Denmark38.60 pts
2Lithuania36.3+1.1 pts
3Ireland32.2-3.5 pts
4Malta32.1+0.2 pts
5Belgium31.2-0.3 pts
6Sweden30.7-3.1 pts
7Finland30.1+0.8 pts
8Spain25.4-3.7 pts
9Czechia24.4+1.6 pts
10Austria24.1-1.3 pts
11Netherlands23.9-1.2 pts
12Greece23.5+1.4 pts
13Croatia23.4-8.6 pts
14Slovenia21.6+1.2 pts
15Cyprus21.6+0.1 pts
16Portugal20.9+0.3 pts
17Germany20.6-0.1 pts
18Estonia19.8-0.8 pts
19Hungary18-3.9 pts
20Latvia16.6-0.3 pts
21France16n/a
22Slovakia15.6+0.7 pts
23Italy14.8-0.4 pts
24Poland14.6-0.1 pts
25Bulgaria14.2+1.3 pts
26Romania14+0.1 pts
27Luxembourg10.5+1.8 pts

Other periods

About this ranking

Share of enterprises with 10 or more persons employed whose e-commerce sales (orders received through websites, apps, online marketplaces or EDI-type messages) were at least 1% of their turnover in the previous calendar year. Covers all activities except agriculture, forestry, fishing, mining and quarrying and the financial sector. Eurostat survey on ICT usage and e-commerce in enterprises.

The reported year is the survey year; sales refer to the preceding calendar year. The EU Digital Economy and Society Index reports the same measure for small and medium-sized enterprises (10 to 249 persons employed); this series covers every enterprise with 10 or more. It counts enterprises, not sales: ecommerce_turnover_share is the share of turnover from e-commerce.

Every value in the ranking comes from the same publisher and the same period, so the EU countries are compared on one definition. Equal values share a rank.

How to cite

Eurostat. Enterprises with e-commerce sales of at least 1% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc_ec_eseln2). https://ec.europa.eu/eurostat/databrowser/view/isoc_ec_eseln2/default/table. Retrieved 2026-10-12.

Citation styles

The publisher is the author. Invokely is named only as the place the figures were read, where a style asks for it.

APA 7

Eurostat, European Commission. (2026). Enterprises with e-commerce sales of at least 1% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc_ec_eseln2) (EU countries by enterprises with e-commerce sales, 2025) [Data set]. Retrieved October 12, 2026, from https://ec.europa.eu/eurostat/databrowser/view/isoc_ec_eseln2/default/table

MLA 9

Enterprises with e-commerce sales of at least 1% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc_ec_eseln2), EU countries by enterprises with e-commerce sales, 2025. Eurostat, European Commission, 15 June 2026, https://ec.europa.eu/eurostat/databrowser/view/isoc_ec_eseln2/default/table. Invokely, https://invokely.ai/rankings/enterprises-ecommerce-sales/eu-countries. Accessed 12 Oct. 2026.

Chicago (author-date)

Eurostat, European Commission. 2026. Enterprises with e-commerce sales of at least 1% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc_ec_eseln2). EU countries by enterprises with e-commerce sales, 2025. Dataset. Accessed October 12, 2026. https://ec.europa.eu/eurostat/databrowser/view/isoc_ec_eseln2/default/table. Also distributed by Invokely, https://invokely.ai/rankings/enterprises-ecommerce-sales/eu-countries.

Harvard

Eurostat, European Commission (2026) Enterprises with e-commerce sales of at least 1% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc_ec_eseln2), EU countries by enterprises with e-commerce sales, 2025 [Dataset]. Available at: https://ec.europa.eu/eurostat/databrowser/view/isoc_ec_eseln2/default/table, via Invokely: https://invokely.ai/rankings/enterprises-ecommerce-sales/eu-countries (Accessed: 12 October 2026).

BibTeX
@misc{eurostat_eu_countries_by_enterprises_2025,
  author = {{Eurostat, European Commission}},
  title = {{Enterprises with e-commerce sales of at least 1\% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc\_ec\_eseln2): EU countries by enterprises with e-commerce sales, 2025}},
  year = {2026},
  howpublished = {Data set},
  url = {https://ec.europa.eu/eurostat/databrowser/view/isoc_ec_eseln2/default/table},
  urldate = {2026-10-12},
  note = {Accessed via Invokely, https://invokely.ai/rankings/enterprises-ecommerce-sales/eu-countries. Publisher attribution: Eurostat. Enterprises with e-commerce sales of at least 1\% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc\_ec\_eseln2). https://ec.europa.eu/eurostat/databrowser/view/isoc\_ec\_eseln2/default/table. Retrieved 2026-10-12.},
}
RIS
TY  - DATA
AU  - Eurostat, European Commission
TI  - Enterprises with e-commerce sales of at least 1% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc_ec_eseln2): EU countries by enterprises with e-commerce sales, 2025
PY  - 2026
DA  - 2026/06/15
PB  - Eurostat, European Commission
DB  - Invokely
UR  - https://ec.europa.eu/eurostat/databrowser/view/isoc_ec_eseln2/default/table
L2  - https://invokely.ai/rankings/enterprises-ecommerce-sales/eu-countries
Y2  - 2026/10/12
N1  - Accessed via Invokely, https://invokely.ai/rankings/enterprises-ecommerce-sales/eu-countries.
N1  - Publisher attribution: Eurostat. Enterprises with e-commerce sales of at least 1% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc_ec_eseln2). https://ec.europa.eu/eurostat/databrowser/view/isoc_ec_eseln2/default/table. Retrieved 2026-10-12.
ER  - 
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Questions

Which EU country has the highest enterprises with e-commerce sales?

Denmark, with 38.6% in 2025, according to Eurostat, European Commission.

Which EU country has the lowest enterprises with e-commerce sales?

Luxembourg, with 10.5% in 2025.

Where does this ranking come from?

Every value comes from one source and one period, so the places are comparable: Eurostat, European Commission, Enterprises with e-commerce sales of at least 1% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc_ec_eseln2). Retrieved 2026-10-12.

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