EU countries by enterprises with e-commerce sales

Denmark had the highest enterprises with e-commerce sales of 26 EU countries in 2020, at 38.4%. Bulgaria had the lowest, at 8.3%. The median was 18.7% and the figure for the European Union (27) was 18.1%. Source: Eurostat, European Commission.

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Highest38.4Denmark
Lowest8.3Bulgaria
Median18.726 EU countries
European Union (27)18.1History

Map of EU countries, 2020

Austria: 22.3 %Belgium: 25.5 %Bulgaria: 8.3 %Cyprus: 14.8 %Czechia: 29.7 %Germany: 17.9 %Denmark: 38.4 %Estonia: 16.9 %Spain: 24.7 %Finland: 19.1 %France: 13.7 %Croatia: 30.7 %Hungary: 14 %Ireland: 32.6 %Italy: 11.6 %Lithuania: 27.8 %Luxembourg: 9.8 %Latvia: 11.8 %Malta: 24.5 %Netherlands: 19.5 %Poland: 14.2 %Portugal: 19.6 %Romania: 17.7 %Sweden: 31.5 %Slovenia: 18.3 %Slovakia: 17.5 %
  • Under 14
  • 14 to 18
  • 18 to 20
  • 20 to 28
  • 28 and over
  • No data
%, 2020. Hatched areas have no value for this period. Source: Eurostat, Enterprises with e-commerce sales of at least 1% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc_ec_eseln2). Boundaries: Natural Earth (public domain).

All EU countries, 2020

Denmark: 38.4 %Denmark38.4Ireland: 32.6 %Ireland32.6Sweden: 31.5 %Sweden31.5Croatia: 30.7 %Croatia30.7Czechia: 29.7 %Czechia29.7Lithuania: 27.8 %Lithuania27.8Belgium: 25.5 %Belgium25.5Spain: 24.7 %Spain24.7Malta: 24.5 %Malta24.5Austria: 22.3 %Austria22.3Portugal: 19.6 %Portugal19.6Netherlands: 19.5 %Netherlands19.5Finland: 19.1 %Finland19.1Slovenia: 18.3 %Slovenia18.3Germany: 17.9 %Germany17.9Romania: 17.7 %Romania17.7Slovakia: 17.5 %Slovakia17.5Estonia: 16.9 %Estonia16.9Cyprus: 14.8 %Cyprus14.8Poland: 14.2 %Poland14.2Hungary: 14 %Hungary14France: 13.7 %France13.7Latvia: 11.8 %Latvia11.8Italy: 11.6 %Italy11.6Luxembourg: 9.8 %Luxembourg9.8Bulgaria: 8.3 %Bulgaria8.3Denmark: 38.4 %Denmark38.4Ireland: 32.6 %Ireland32.6Sweden: 31.5 %Sweden31.5Croatia: 30.7 %Croatia30.7Czechia: 29.7 %Czechia29.7Lithuania: 27.8 %Lithuania27.8Belgium: 25.5 %Belgium25.5Spain: 24.7 %Spain24.7Malta: 24.5 %Malta24.5Austria: 22.3 %Austria22.3Portugal: 19.6 %Portugal19.6Netherlands: 19.5 %Netherlands19.5Finland: 19.1 %Finland19.1Slovenia: 18.3 %Slovenia18.3Germany: 17.9 %Germany17.9Romania: 17.7 %Romania17.7Slovakia: 17.5 %Slovakia17.5Estonia: 16.9 %Estonia16.9Cyprus: 14.8 %Cyprus14.8Poland: 14.2 %Poland14.2Hungary: 14 %Hungary14France: 13.7 %France13.7Latvia: 11.8 %Latvia11.8Italy: 11.6 %Italy11.6Luxembourg: 9.8 %Luxembourg9.8Bulgaria: 8.3 %Bulgaria8.3
%. Source: Eurostat, Enterprises with e-commerce sales of at least 1% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc_ec_eseln2). Retrieved 2026-10-12.

Full ranking

RankEU countries2020 (%)Change on 2019
1Denmark38.4+4.9 pts
2Ireland32.6-3 pts
3Sweden31.5+0.2 pts
4Croatia30.7+8.8 pts
5Czechia29.7+0.4 pts
6Lithuania27.8+3.6 pts
7Belgium25.5-4.1 pts
8Spain24.7+5.6 pts
9Malta24.5+1.1 pts
10Austria22.3+2.7 pts
11Portugal19.6+3.2 pts
12Netherlands19.5-1.8 pts
13Finland19.1-4.1 pts
14Slovenia18.3+0.4 pts
15Germany17.9-0.2 pts
16Romania17.7+5.9 pts
17Slovakia17.5+5.1 pts
18Estonia16.9-0.8 pts
19Cyprus14.8+2.1 pts
20Poland14.2+0.5 pts
21Hungary14+0.9 pts
22France13.7-2.4 pts
23Latvia11.8+0.5 pts
24Italy11.6+1.6 pts
25Luxembourg9.8+0.6 pts
26Bulgaria8.3+0.9 pts

Other periods

About this ranking

Share of enterprises with 10 or more persons employed whose e-commerce sales (orders received through websites, apps, online marketplaces or EDI-type messages) were at least 1% of their turnover in the previous calendar year. Covers all activities except agriculture, forestry, fishing, mining and quarrying and the financial sector. Eurostat survey on ICT usage and e-commerce in enterprises.

The reported year is the survey year; sales refer to the preceding calendar year. The EU Digital Economy and Society Index reports the same measure for small and medium-sized enterprises (10 to 249 persons employed); this series covers every enterprise with 10 or more. It counts enterprises, not sales: ecommerce_turnover_share is the share of turnover from e-commerce.

Every value in the ranking comes from the same publisher and the same period, so the EU countries are compared on one definition. 1 EU countries with data in other periods have no value for 2020 and are left out rather than filled from another source. Equal values share a rank.

How to cite

Eurostat. Enterprises with e-commerce sales of at least 1% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc_ec_eseln2). https://ec.europa.eu/eurostat/databrowser/view/isoc_ec_eseln2/default/table. Retrieved 2026-10-12.

Citation styles

The publisher is the author. Invokely is named only as the place the figures were read, where a style asks for it.

APA 7

Eurostat, European Commission. (2026). Enterprises with e-commerce sales of at least 1% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc_ec_eseln2) (EU countries by enterprises with e-commerce sales, 2020) [Data set]. Retrieved October 12, 2026, from https://ec.europa.eu/eurostat/databrowser/view/isoc_ec_eseln2/default/table

MLA 9

Enterprises with e-commerce sales of at least 1% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc_ec_eseln2), EU countries by enterprises with e-commerce sales, 2020. Eurostat, European Commission, 15 June 2026, https://ec.europa.eu/eurostat/databrowser/view/isoc_ec_eseln2/default/table. Invokely, https://invokely.ai/rankings/enterprises-ecommerce-sales/eu-countries?period=2020. Accessed 12 Oct. 2026.

Chicago (author-date)

Eurostat, European Commission. 2026. Enterprises with e-commerce sales of at least 1% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc_ec_eseln2). EU countries by enterprises with e-commerce sales, 2020. Dataset. Accessed October 12, 2026. https://ec.europa.eu/eurostat/databrowser/view/isoc_ec_eseln2/default/table. Also distributed by Invokely, https://invokely.ai/rankings/enterprises-ecommerce-sales/eu-countries?period=2020.

Harvard

Eurostat, European Commission (2026) Enterprises with e-commerce sales of at least 1% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc_ec_eseln2), EU countries by enterprises with e-commerce sales, 2020 [Dataset]. Available at: https://ec.europa.eu/eurostat/databrowser/view/isoc_ec_eseln2/default/table, via Invokely: https://invokely.ai/rankings/enterprises-ecommerce-sales/eu-countries?period=2020 (Accessed: 12 October 2026).

BibTeX
@misc{eurostat_eu_countries_by_enterprises_2020,
  author = {{Eurostat, European Commission}},
  title = {{Enterprises with e-commerce sales of at least 1\% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc\_ec\_eseln2): EU countries by enterprises with e-commerce sales, 2020}},
  year = {2026},
  howpublished = {Data set},
  url = {https://ec.europa.eu/eurostat/databrowser/view/isoc_ec_eseln2/default/table},
  urldate = {2026-10-12},
  note = {Accessed via Invokely, https://invokely.ai/rankings/enterprises-ecommerce-sales/eu-countries?period=2020. Publisher attribution: Eurostat. Enterprises with e-commerce sales of at least 1\% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc\_ec\_eseln2). https://ec.europa.eu/eurostat/databrowser/view/isoc\_ec\_eseln2/default/table. Retrieved 2026-10-12.},
}
RIS
TY  - DATA
AU  - Eurostat, European Commission
TI  - Enterprises with e-commerce sales of at least 1% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc_ec_eseln2): EU countries by enterprises with e-commerce sales, 2020
PY  - 2026
DA  - 2026/06/15
PB  - Eurostat, European Commission
DB  - Invokely
UR  - https://ec.europa.eu/eurostat/databrowser/view/isoc_ec_eseln2/default/table
L2  - https://invokely.ai/rankings/enterprises-ecommerce-sales/eu-countries?period=2020
Y2  - 2026/10/12
N1  - Accessed via Invokely, https://invokely.ai/rankings/enterprises-ecommerce-sales/eu-countries?period=2020.
N1  - Publisher attribution: Eurostat. Enterprises with e-commerce sales of at least 1% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc_ec_eseln2). https://ec.europa.eu/eurostat/databrowser/view/isoc_ec_eseln2/default/table. Retrieved 2026-10-12.
ER  - 
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Questions

Which EU country has the highest enterprises with e-commerce sales?

Denmark, with 38.4% in 2020, according to Eurostat, European Commission.

Which EU country has the lowest enterprises with e-commerce sales?

Bulgaria, with 8.3% in 2020.

Where does this ranking come from?

Every value comes from one source and one period, so the places are comparable: Eurostat, European Commission, Enterprises with e-commerce sales of at least 1% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc_ec_eseln2). Retrieved 2026-10-12. 1 EU countries have no value for 2020 and are not ranked.

EU countries: more rankings