Data / Rankings / Enterprises with e-commerce sales / EU countries

EU countries by enterprises with e-commerce sales

Ireland had the highest enterprises with e-commerce sales of 27 EU countries in 2017, at 30%. Bulgaria had the lowest, at 7.3%. The median was 16.5% and the figure for the European Union (27) was 17.5%. Source: Eurostat, European Commission.

Keep it in a collection in your library.
Highest30Ireland
Lowest7.3Bulgaria
Median16.527 EU countries
European Union (27)17.5History

Map of EU countries, 2017

Austria: 17.2 %Belgium: 24.3 %Bulgaria: 7.3 %Cyprus: 11.7 %Czechia: 24 %Germany: 24.2 %Denmark: 28.5 %Estonia: 15.8 %Spain: 20 %Finland: 20.6 %France: 16.5 %Greece: 10.8 %Croatia: 17.7 %Hungary: 13 %Ireland: 30 %Italy: 8.2 %Lithuania: 22.1 %Luxembourg: 8.1 %Latvia: 10.8 %Malta: 15.5 %Netherlands: 15.7 %Poland: 10.2 %Portugal: 17.9 %Romania: 8 %Sweden: 29.2 %Slovenia: 18.5 %Slovakia: 15.4 %
  • Under 11
  • 11 to 16
  • 16 to 18
  • 18 to 24
  • 24 and over
%, 2017. Source: Eurostat, Enterprises with e-commerce sales of at least 1% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc_ec_eseln2). Boundaries: Natural Earth (public domain).

All EU countries, 2017

Ireland: 30 %Ireland30Sweden: 29.2 %Sweden29.2Denmark: 28.5 %Denmark28.5Belgium: 24.3 %Belgium24.3Germany: 24.2 %Germany24.2Czechia: 24 %Czechia24Lithuania: 22.1 %Lithuania22.1Finland: 20.6 %Finland20.6Spain: 20 %Spain20Slovenia: 18.5 %Slovenia18.5Portugal: 17.9 %Portugal17.9Croatia: 17.7 %Croatia17.7Austria: 17.2 %Austria17.2France: 16.5 %France16.5Estonia: 15.8 %Estonia15.8Netherlands: 15.7 %Netherlands15.7Malta: 15.5 %Malta15.5Slovakia: 15.4 %Slovakia15.4Hungary: 13 %Hungary13Cyprus: 11.7 %Cyprus11.7Greece: 10.8 %Greece10.8Latvia: 10.8 %Latvia10.8Poland: 10.2 %Poland10.2Italy: 8.2 %Italy8.2Luxembourg: 8.1 %Luxembourg8.1Romania: 8 %Romania8Bulgaria: 7.3 %Bulgaria7.3Ireland: 30 %Ireland30Sweden: 29.2 %Sweden29.2Denmark: 28.5 %Denmark28.5Belgium: 24.3 %Belgium24.3Germany: 24.2 %Germany24.2Czechia: 24 %Czechia24Lithuania: 22.1 %Lithuania22.1Finland: 20.6 %Finland20.6Spain: 20 %Spain20Slovenia: 18.5 %Slovenia18.5Portugal: 17.9 %Portugal17.9Croatia: 17.7 %Croatia17.7Austria: 17.2 %Austria17.2France: 16.5 %France16.5Estonia: 15.8 %Estonia15.8Netherlands: 15.7 %Netherlands15.7Malta: 15.5 %Malta15.5Slovakia: 15.4 %Slovakia15.4Hungary: 13 %Hungary13Cyprus: 11.7 %Cyprus11.7Greece: 10.8 %Greece10.8Latvia: 10.8 %Latvia10.8Poland: 10.2 %Poland10.2Italy: 8.2 %Italy8.2Luxembourg: 8.1 %Luxembourg8.1Romania: 8 %Romania8Bulgaria: 7.3 %Bulgaria7.3
%. Source: Eurostat, Enterprises with e-commerce sales of at least 1% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc_ec_eseln2). Retrieved 2026-10-12.

Full ranking

RankEU countries2017 (%)Change on 2016
1Ireland30-0.3 pts
2Sweden29.2+2.4 pts
3Denmark28.5+0.8 pts
4Belgium24.3+0.3 pts
5Germany24.2-2 pts
6Czechia24-2.6 pts
7Lithuania22.1+3.4 pts
8Finland20.6+2.3 pts
9Spain20+0.9 pts
10Slovenia18.5+4.5 pts
11Portugal17.9-0.7 pts
12Croatia17.7-0.9 pts
13Austria17.2+2 pts
14France16.5-0.1 pts
15Estonia15.8+0.1 pts
16Netherlands15.7-0.8 pts
17Malta15.5-2.9 pts
18Slovakia15.4+3.2 pts
19Hungary13+0.8 pts
20Cyprus11.7-1 pts
21Greece10.8+0.6 pts
22Latvia10.8+2.5 pts
23Poland10.2-0.4 pts
24Italy8.2+0.6 pts
25Luxembourg8.1-1.2 pts
26Romania8+0.6 pts
27Bulgaria7.3+1.9 pts

Other periods

About this ranking

Share of enterprises with 10 or more persons employed whose e-commerce sales (orders received through websites, apps, online marketplaces or EDI-type messages) were at least 1% of their turnover in the previous calendar year. Covers all activities except agriculture, forestry, fishing, mining and quarrying and the financial sector. Eurostat survey on ICT usage and e-commerce in enterprises.

The reported year is the survey year; sales refer to the preceding calendar year. The EU Digital Economy and Society Index reports the same measure for small and medium-sized enterprises (10 to 249 persons employed); this series covers every enterprise with 10 or more. It counts enterprises, not sales: ecommerce_turnover_share is the share of turnover from e-commerce.

Every value in the ranking comes from the same publisher and the same period, so the EU countries are compared on one definition. Equal values share a rank.

How to cite

Eurostat. Enterprises with e-commerce sales of at least 1% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc_ec_eseln2). https://ec.europa.eu/eurostat/databrowser/view/isoc_ec_eseln2/default/table. Retrieved 2026-10-12.

Citation styles

The publisher is the author. Invokely is named only as the place the figures were read, where a style asks for it.

APA 7

Eurostat, European Commission. (2026). Enterprises with e-commerce sales of at least 1% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc_ec_eseln2) (EU countries by enterprises with e-commerce sales, 2017) [Data set]. Retrieved October 12, 2026, from https://ec.europa.eu/eurostat/databrowser/view/isoc_ec_eseln2/default/table

MLA 9

Enterprises with e-commerce sales of at least 1% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc_ec_eseln2), EU countries by enterprises with e-commerce sales, 2017. Eurostat, European Commission, 15 June 2026, https://ec.europa.eu/eurostat/databrowser/view/isoc_ec_eseln2/default/table. Invokely, https://invokely.ai/rankings/enterprises-ecommerce-sales/eu-countries?period=2017. Accessed 12 Oct. 2026.

Chicago (author-date)

Eurostat, European Commission. 2026. Enterprises with e-commerce sales of at least 1% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc_ec_eseln2). EU countries by enterprises with e-commerce sales, 2017. Dataset. Accessed October 12, 2026. https://ec.europa.eu/eurostat/databrowser/view/isoc_ec_eseln2/default/table. Also distributed by Invokely, https://invokely.ai/rankings/enterprises-ecommerce-sales/eu-countries?period=2017.

Harvard

Eurostat, European Commission (2026) Enterprises with e-commerce sales of at least 1% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc_ec_eseln2), EU countries by enterprises with e-commerce sales, 2017 [Dataset]. Available at: https://ec.europa.eu/eurostat/databrowser/view/isoc_ec_eseln2/default/table, via Invokely: https://invokely.ai/rankings/enterprises-ecommerce-sales/eu-countries?period=2017 (Accessed: 12 October 2026).

BibTeX
@misc{eurostat_eu_countries_by_enterprises_2017,
  author = {{Eurostat, European Commission}},
  title = {{Enterprises with e-commerce sales of at least 1\% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc\_ec\_eseln2): EU countries by enterprises with e-commerce sales, 2017}},
  year = {2026},
  howpublished = {Data set},
  url = {https://ec.europa.eu/eurostat/databrowser/view/isoc_ec_eseln2/default/table},
  urldate = {2026-10-12},
  note = {Accessed via Invokely, https://invokely.ai/rankings/enterprises-ecommerce-sales/eu-countries?period=2017. Publisher attribution: Eurostat. Enterprises with e-commerce sales of at least 1\% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc\_ec\_eseln2). https://ec.europa.eu/eurostat/databrowser/view/isoc\_ec\_eseln2/default/table. Retrieved 2026-10-12.},
}
RIS
TY  - DATA
AU  - Eurostat, European Commission
TI  - Enterprises with e-commerce sales of at least 1% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc_ec_eseln2): EU countries by enterprises with e-commerce sales, 2017
PY  - 2026
DA  - 2026/06/15
PB  - Eurostat, European Commission
DB  - Invokely
UR  - https://ec.europa.eu/eurostat/databrowser/view/isoc_ec_eseln2/default/table
L2  - https://invokely.ai/rankings/enterprises-ecommerce-sales/eu-countries?period=2017
Y2  - 2026/10/12
N1  - Accessed via Invokely, https://invokely.ai/rankings/enterprises-ecommerce-sales/eu-countries?period=2017.
N1  - Publisher attribution: Eurostat. Enterprises with e-commerce sales of at least 1% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc_ec_eseln2). https://ec.europa.eu/eurostat/databrowser/view/isoc_ec_eseln2/default/table. Retrieved 2026-10-12.
ER  -
Embed this chart

Paste this code into a web page or a blog post. The chart shows the latest figures as they are published, with the source and a link back to this page.

Sites that read oEmbed links, such as WordPress, can show the chart when you paste the link to this page.

Use this data in your AI agent

Invokely serves this figure to AI assistants through MCP and to code through a REST API, with the source and citation attached. Ask your assistant:

Rank EU countries by enterprises with e-commerce sales using official data, and cite the source.
rank_places {"indicator":"enterprises_ecommerce_sales_share","level":"country","within":"European Union (27)","limit":10}
GET https://invokely.ai/api/v1/rank?indicator=enterprises_ecommerce_sales_share&level=country&within=European%20Union%20(27)&limit=10

Connect Claude, ChatGPT or Cursor in one step. The trial answers 25 calls a day without an account.

Questions

Which EU country has the highest enterprises with e-commerce sales?

Ireland, with 30% in 2017, according to Eurostat, European Commission.

Which EU country has the lowest enterprises with e-commerce sales?

Bulgaria, with 7.3% in 2017.

Where does this ranking come from?

Every value comes from one source and one period, so the places are comparable: Eurostat, European Commission, Enterprises with e-commerce sales of at least 1% of turnover, 10 or more persons employed, all activities except agriculture, mining and finance, survey year (isoc_ec_eseln2). Retrieved 2026-10-12.

EU countries: more rankings