People watching video on demand from commercial services in Ireland

People watching video on demand from commercial services in Ireland was 72% in 2024, according to Eurostat, European Commission. That is the 4th highest of 27 EU countries in 2024.

202472%
Rank4th of 27EU countries ranked
Series high722024
Series low19.82016

Next release: Saturday, 17 April 2027, estimated by Invokely from past publication dates (low confidence), not announced by the publisher. Release calendar

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People watching video on demand from commercial services in Ireland, 2016 to 2024

02040608020162018202020242016: 19.8 %2018: 39.2 %2020: 50.4 %2024: 72 %
%. Source: Eurostat, Individuals, internet activities, watching video on demand from commercial services, all individuals (isoc_ci_ac_i). Retrieved 2026-10-12, published 2026-04-17.
All 4 values
Period%
202472
202050.4
201839.2
201619.8

Compared with European Union (27)

Place2024
Ireland72
European Union (27)49.6

Rankings

Definition

Share of people aged 16 to 74 who watched video on demand from commercial services, such as streaming subscriptions, over the internet in the 3 months before the survey (Eurostat ICT usage survey).

Asked every second year (even years from 2016). Excludes video sharing services and broadcasters' online TV. A share of all people aged 16 to 74.

How to cite

Eurostat. Individuals, internet activities, watching video on demand from commercial services, all individuals (isoc_ci_ac_i). https://ec.europa.eu/eurostat/databrowser/view/isoc_ci_ac_i/default/table. Retrieved 2026-10-12.

Citation styles

The publisher is the author. Invokely is named only as the place the figures were read, where a style asks for it.

APA 7

Eurostat, European Commission. (2026). Individuals, internet activities, watching video on demand from commercial services, all individuals (isoc_ci_ac_i) (People watching video on demand from commercial services, Ireland, 2016 to 2024) [Data set]. Retrieved October 12, 2026, from https://ec.europa.eu/eurostat/databrowser/view/isoc_ci_ac_i/default/table

MLA 9

Individuals, internet activities, watching video on demand from commercial services, all individuals (isoc_ci_ac_i), People watching video on demand from commercial services, Ireland, 2016 to 2024. Eurostat, European Commission, 17 Apr. 2026, https://ec.europa.eu/eurostat/databrowser/view/isoc_ci_ac_i/default/table. Invokely, https://invokely.ai/en/video-on-demand-use/ireland. Accessed 12 Oct. 2026.

Chicago (author-date)

Eurostat, European Commission. 2026. Individuals, internet activities, watching video on demand from commercial services, all individuals (isoc_ci_ac_i). People watching video on demand from commercial services, Ireland, 2016 to 2024. Dataset. Accessed October 12, 2026. https://ec.europa.eu/eurostat/databrowser/view/isoc_ci_ac_i/default/table. Also distributed by Invokely, https://invokely.ai/en/video-on-demand-use/ireland.

Harvard

Eurostat, European Commission (2026) Individuals, internet activities, watching video on demand from commercial services, all individuals (isoc_ci_ac_i), People watching video on demand from commercial services, Ireland, 2016 to 2024 [Dataset]. Available at: https://ec.europa.eu/eurostat/databrowser/view/isoc_ci_ac_i/default/table, via Invokely: https://invokely.ai/en/video-on-demand-use/ireland (Accessed: 12 October 2026).

BibTeX
@misc{eurostat_people_watching_video_on_2024,
  author = {{Eurostat, European Commission}},
  title = {{Individuals, internet activities, watching video on demand from commercial services, all individuals (isoc\_ci\_ac\_i): People watching video on demand from commercial services, Ireland, 2016 to 2024}},
  year = {2026},
  howpublished = {Data set},
  url = {https://ec.europa.eu/eurostat/databrowser/view/isoc_ci_ac_i/default/table},
  urldate = {2026-10-12},
  note = {Accessed via Invokely, https://invokely.ai/en/video-on-demand-use/ireland. Publisher attribution: Eurostat. Individuals, internet activities, watching video on demand from commercial services, all individuals (isoc\_ci\_ac\_i). https://ec.europa.eu/eurostat/databrowser/view/isoc\_ci\_ac\_i/default/table. Retrieved 2026-10-12.},
}
RIS
TY  - DATA
AU  - Eurostat, European Commission
TI  - Individuals, internet activities, watching video on demand from commercial services, all individuals (isoc_ci_ac_i): People watching video on demand from commercial services, Ireland, 2016 to 2024
PY  - 2026
DA  - 2026/04/17
PB  - Eurostat, European Commission
DB  - Invokely
UR  - https://ec.europa.eu/eurostat/databrowser/view/isoc_ci_ac_i/default/table
L2  - https://invokely.ai/en/video-on-demand-use/ireland
Y2  - 2026/10/12
N1  - Accessed via Invokely, https://invokely.ai/en/video-on-demand-use/ireland.
N1  - Publisher attribution: Eurostat. Individuals, internet activities, watching video on demand from commercial services, all individuals (isoc_ci_ac_i). https://ec.europa.eu/eurostat/databrowser/view/isoc_ci_ac_i/default/table. Retrieved 2026-10-12.
ER  - 
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Questions

What is the people watching video on demand from commercial services in Ireland?

People watching video on demand from commercial services in Ireland was 72% in 2024, according to Eurostat, European Commission. That is the 4th highest of 27 EU countries in 2024.

Where does this figure come from?

Eurostat, European Commission. Individuals, internet activities, watching video on demand from commercial services, all individuals (isoc_ci_ac_i). Retrieved by Invokely on 2026-10-12.

What was the highest people watching video on demand from commercial services in Ireland?

72% in 2024, the highest value since 2016 in this series.

People watching video on demand from commercial services elsewhere in European Union (27)

Related statistics for Ireland

All statistics for Ireland | Ireland in figures