People watching video on demand from commercial services in Denmark

People watching video on demand from commercial services in Denmark was 76.3% in 2024, according to Eurostat, European Commission. That is the 1st highest of 27 EU countries in 2024.

202476.3%
Rank1st of 27EU countries ranked
Series high76.32024
Series low47.62016

Next release: Saturday, 17 April 2027, estimated by Invokely from past publication dates (low confidence), not announced by the publisher. Release calendar

Get an email when a new figure is out or this one is revised.

People watching video on demand from commercial services in Denmark, 2016 to 2024

4050607080201620182020202220242016: 47.6 %2018: 54.3 %2020: 65.3 %2022: 67 %2024: 76.3 %
%. Source: Eurostat, Individuals, internet activities, watching video on demand from commercial services, all individuals (isoc_ci_ac_i). Retrieved 2026-10-12, published 2026-04-17.
All 5 values
Period%
202476.3
202267
202065.3
201854.3
201647.6

Compared with European Union (27)

Place2024
Denmark76.3
European Union (27)49.6

Rankings

Definition

Share of people aged 16 to 74 who watched video on demand from commercial services, such as streaming subscriptions, over the internet in the 3 months before the survey (Eurostat ICT usage survey).

Asked every second year (even years from 2016). Excludes video sharing services and broadcasters' online TV. A share of all people aged 16 to 74.

How to cite

Eurostat. Individuals, internet activities, watching video on demand from commercial services, all individuals (isoc_ci_ac_i). https://ec.europa.eu/eurostat/databrowser/view/isoc_ci_ac_i/default/table. Retrieved 2026-10-12.

Citation styles

The publisher is the author. Invokely is named only as the place the figures were read, where a style asks for it.

APA 7

Eurostat, European Commission. (2026). Individuals, internet activities, watching video on demand from commercial services, all individuals (isoc_ci_ac_i) (People watching video on demand from commercial services, Denmark, 2016 to 2024) [Data set]. Retrieved October 12, 2026, from https://ec.europa.eu/eurostat/databrowser/view/isoc_ci_ac_i/default/table

MLA 9

Individuals, internet activities, watching video on demand from commercial services, all individuals (isoc_ci_ac_i), People watching video on demand from commercial services, Denmark, 2016 to 2024. Eurostat, European Commission, 17 Apr. 2026, https://ec.europa.eu/eurostat/databrowser/view/isoc_ci_ac_i/default/table. Invokely, https://invokely.ai/en/video-on-demand-use/denmark. Accessed 12 Oct. 2026.

Chicago (author-date)

Eurostat, European Commission. 2026. Individuals, internet activities, watching video on demand from commercial services, all individuals (isoc_ci_ac_i). People watching video on demand from commercial services, Denmark, 2016 to 2024. Dataset. Accessed October 12, 2026. https://ec.europa.eu/eurostat/databrowser/view/isoc_ci_ac_i/default/table. Also distributed by Invokely, https://invokely.ai/en/video-on-demand-use/denmark.

Harvard

Eurostat, European Commission (2026) Individuals, internet activities, watching video on demand from commercial services, all individuals (isoc_ci_ac_i), People watching video on demand from commercial services, Denmark, 2016 to 2024 [Dataset]. Available at: https://ec.europa.eu/eurostat/databrowser/view/isoc_ci_ac_i/default/table, via Invokely: https://invokely.ai/en/video-on-demand-use/denmark (Accessed: 12 October 2026).

BibTeX
@misc{eurostat_people_watching_video_on_2024,
  author = {{Eurostat, European Commission}},
  title = {{Individuals, internet activities, watching video on demand from commercial services, all individuals (isoc\_ci\_ac\_i): People watching video on demand from commercial services, Denmark, 2016 to 2024}},
  year = {2026},
  howpublished = {Data set},
  url = {https://ec.europa.eu/eurostat/databrowser/view/isoc_ci_ac_i/default/table},
  urldate = {2026-10-12},
  note = {Accessed via Invokely, https://invokely.ai/en/video-on-demand-use/denmark. Publisher attribution: Eurostat. Individuals, internet activities, watching video on demand from commercial services, all individuals (isoc\_ci\_ac\_i). https://ec.europa.eu/eurostat/databrowser/view/isoc\_ci\_ac\_i/default/table. Retrieved 2026-10-12.},
}
RIS
TY  - DATA
AU  - Eurostat, European Commission
TI  - Individuals, internet activities, watching video on demand from commercial services, all individuals (isoc_ci_ac_i): People watching video on demand from commercial services, Denmark, 2016 to 2024
PY  - 2026
DA  - 2026/04/17
PB  - Eurostat, European Commission
DB  - Invokely
UR  - https://ec.europa.eu/eurostat/databrowser/view/isoc_ci_ac_i/default/table
L2  - https://invokely.ai/en/video-on-demand-use/denmark
Y2  - 2026/10/12
N1  - Accessed via Invokely, https://invokely.ai/en/video-on-demand-use/denmark.
N1  - Publisher attribution: Eurostat. Individuals, internet activities, watching video on demand from commercial services, all individuals (isoc_ci_ac_i). https://ec.europa.eu/eurostat/databrowser/view/isoc_ci_ac_i/default/table. Retrieved 2026-10-12.
ER  - 
Embed this chart

Paste this code into a web page or a blog post. The chart shows the latest figures as they are published, with the source and a link back to this page.

Sites that read oEmbed links, such as WordPress, can show the chart when you paste the link to this page.

Use this data in your AI agent

Invokely serves this figure to AI assistants through MCP and to code through a REST API, with the source and citation attached. Ask your assistant:

What is the latest people watching video on demand from commercial services in Denmark? Cite the source.
get_value {"indicator":"video_on_demand_use_share","place":"dk"}
GET https://invokely.ai/api/v1/value?indicator=video_on_demand_use_share&place=dk

Connect Claude, ChatGPT or Cursor in one step. The trial answers 25 calls a day without an account.

Questions

What is the people watching video on demand from commercial services in Denmark?

People watching video on demand from commercial services in Denmark was 76.3% in 2024, according to Eurostat, European Commission. That is the 1st highest of 27 EU countries in 2024.

Where does this figure come from?

Eurostat, European Commission. Individuals, internet activities, watching video on demand from commercial services, all individuals (isoc_ci_ac_i). Retrieved by Invokely on 2026-10-12.

What was the highest people watching video on demand from commercial services in Denmark?

76.3% in 2024, the highest value since 2016 in this series.

People watching video on demand from commercial services elsewhere in European Union (27)

Related statistics for Denmark

All statistics for Denmark | Denmark in figures