NUTS 3 areas of Italy by guest nights in short-stay rentals booked through online platforms

Roma had the highest guest nights in short-stay rentals booked through online platforms of 107 areas in 2021, at 3.41 million. Avellino had the lowest, at 8,404. The median was 208,983 and the figure for Italy was 44.89 million. Source: Eurostat, European Commission.

Highest3,411,232Roma

Lowest8,404Avellino

Median208,983107 areas

Italy44,892,223History

Top 40 areas, 2021

count. Source: Eurostat, Guest nights spent at short-stay accommodation offered via online platforms by NUTS 3 region, residents and non-residents (tour_ce_oan3). Retrieved 2026-10-12.

Full ranking

Rank	Areas	2021 count	Change on 2020
1	Roma	3,411,232	+39.4%
2	Venezia	2,229,704	+66.2%
3	Firenze	1,857,213	+59.2%
4	Milano	1,821,548	+36.8%
5	Sassari	1,812,988	+64.6%
6	Napoli	1,633,416	+69.6%
7	Lecce	1,538,927	+40.1%
8	Palermo	1,137,638	+69.7%
9	Verona	1,065,357	+72.6%
10	Brescia	998,420	+64.7%
11	La Spezia	938,790	+68%
12	Trapani	927,402	+60.7%
13	Lucca	907,370	+43.5%
14	Genova	901,372	+62.2%
15	Como	900,340	+70.6%
16	Livorno	872,597	+34.7%
17	Trento	860,569	+1.7%
18	Bari	784,866	+72.2%
19	Bolzano-Bozen	784,346	+10.4%
20	Salerno	776,703	+72.8%
21	Siracusa	765,858	+55.1%
22	Siena	754,726	+68.9%
23	Catania	725,341	+56.9%
24	Torino	718,595	+32.2%
25	Grosseto	644,879	+34.6%
26	Cagliari	599,967	+74.4%
27	Sud Sardegna	581,050	+62.9%
28	Messina	578,811	+56.1%
29	Imperia	575,365	+48.8%
30	Bologna	563,420	+45%
31	Savona	554,082	+50.2%
32	Pisa	541,130	+52.6%
33	Perugia	530,618	+50.2%
34	Brindisi	514,706	+50.5%
35	Nuoro	454,500	+57.2%
36	Arezzo	414,790	+55.6%
37	Valle d’Aosta/Vallée d’Aoste	413,185	-16%
38	Udine	356,395	+40.6%
39	Verbano-Cusio-Ossola	354,498	+41%
40	Lecco	308,989	+70.6%
41	Latina	307,434	+35.6%
42	Ragusa	294,383	+41.2%
43	Bergamo	286,554	+71.8%
44	Rimini	269,461	+45.4%
45	Agrigento	268,927	+59.2%
46	Ancona	264,353	+27.6%
47	Sondrio	252,011	-13.6%
48	Belluno	246,522	-1.2%
49	Vibo Valentia	231,630	+61.9%
50	Cuneo	221,848	+46.1%
51	Taranto	219,426	+44.8%
52	Varese	216,926	+51.3%
53	Viterbo	209,894	+48.4%
54	Foggia	208,983	+40.6%
55	Padova	186,452	+53.7%
56	Massa-Carrara	183,589	+46.6%
57	Pesaro e Urbino	182,645	+39.2%
58	Teramo	165,465	+41.2%
59	Chieti	164,779	+43.3%
60	Trieste	157,757	+50.9%
61	Pistoia	154,026	+53.5%
62	Terni	151,019	+47.4%
63	Novara	140,713	+55.2%
64	Oristano	135,760	+48.5%
65	Treviso	131,980	+57.4%
66	Pescara	131,912	+44.4%
67	Matera	129,580	+39.9%
68	L’Aquila	127,847	+5.7%
69	Cosenza	126,677	+31.2%
70	Ravenna	116,342	+32%
71	Vicenza	114,841	+38.1%
72	Macerata	110,863	+24.9%
73	Ascoli Piceno	104,633	+41.9%
74	Asti	102,608	+64.6%
75	Parma	96,929	+62.5%
76	Ferrara	92,493	+34.1%
77	Modena	89,406	+45.2%
78	Fermo	84,559	+41.1%
79	Alessandria	82,776	+69.9%
80	Gorizia	75,637	+74.7%
81	Reggio Calabria	68,872	+47%
82	Monza e della Brianza	68,374	+47.3%
83	Catanzaro	59,639	+34.9%
84	Mantova	58,755	+74.2%
85	Pavia	56,059	+57.6%
86	Forlì-Cesena	55,836	+41.8%
87	Rovigo	52,396	+36.1%
88	Campobasso	48,478	+57.8%
89	Barletta-Andria-Trani	40,818	+65.7%
90	Caserta	39,335	+48.4%
91	Potenza	36,687	+37.7%
92	Rieti	35,472	+19.6%
93	Crotone	33,073	+45.6%
94	Pordenone	32,442	+58.8%
95	Reggio nell’Emilia	30,440	+38.4%
96	Piacenza	29,837	+51.2%
97	Frosinone	28,996	+45.4%
98	Prato	28,088	+28.7%
99	Vercelli	23,788	+10.5%
100	Biella	21,870	+56.5%
101	Cremona	20,363	+81.6%
102	Enna	14,017	+44.2%
103	Benevento	13,708	+65.1%
104	Lodi	12,376	+33%
105	Isernia	11,654	+36.8%
106	Caltanissetta	11,103	+43.7%
107	Avellino	8,404	+49.5%

Other periods

About this ranking

Nights spent by guests, residents of the country and visitors from abroad together, in short-stay accommodation (NACE Rev. 2 group 55.2: holiday flats, houses and rooms) booked through Airbnb, Booking or Expedia, from booking data the platforms share with Eurostat. Every guest counts: a family of four staying three nights is 12 guest nights.

Official statistics compiled by Eurostat from data the platforms transmit under agreements with the European Commission, published only as totals across platforms. Data start in 2018. Tripadvisor also reported until 2024; Eurostat found no break when it left. Hotels listed on the platforms are not included. Do not add these nights to tourist_nights: national accommodation surveys already count some of the same rentals. Eurostat withholds NUTS 3 values where few bookings would reveal individual hosts.

Every value in the ranking comes from the same publisher and the same period, so the areas are compared on one definition. Equal values share a rank.

How to cite

Eurostat. Guest nights spent at short-stay accommodation offered via online platforms by NUTS 3 region, residents and non-residents (tour_ce_oan3). https://ec.europa.eu/eurostat/databrowser/view/tour_ce_oan3/default/table. Retrieved 2026-10-12.

Citation styles

The publisher is the author. Invokely is named only as the place the figures were read, where a style asks for it.

APA 7

Eurostat, European Commission. (2026). Guest nights spent at short-stay accommodation offered via online platforms by NUTS 3 region, residents and non-residents (tour_ce_oan3) (NUTS 3 areas of Italy by guest nights in short-stay rentals booked through online platforms, 2021) [Data set]. Retrieved October 12, 2026, from https://ec.europa.eu/eurostat/databrowser/view/tour_ce_oan3/default/table

MLA 9

Guest nights spent at short-stay accommodation offered via online platforms by NUTS 3 region, residents and non-residents (tour_ce_oan3), NUTS 3 areas of Italy by guest nights in short-stay rentals booked through online platforms, 2021. Eurostat, European Commission, 22 Sept. 2026, https://ec.europa.eu/eurostat/databrowser/view/tour_ce_oan3/default/table. Invokely, https://invokely.ai/rankings/short-stay-platform-guest-nights/italy-provinces?period=2021. Accessed 12 Oct. 2026.

Chicago (author-date)

Eurostat, European Commission. 2026. Guest nights spent at short-stay accommodation offered via online platforms by NUTS 3 region, residents and non-residents (tour_ce_oan3). NUTS 3 areas of Italy by guest nights in short-stay rentals booked through online platforms, 2021. Dataset. Accessed October 12, 2026. https://ec.europa.eu/eurostat/databrowser/view/tour_ce_oan3/default/table. Also distributed by Invokely, https://invokely.ai/rankings/short-stay-platform-guest-nights/italy-provinces?period=2021.

Harvard

Eurostat, European Commission (2026) Guest nights spent at short-stay accommodation offered via online platforms by NUTS 3 region, residents and non-residents (tour_ce_oan3), NUTS 3 areas of Italy by guest nights in short-stay rentals booked through online platforms, 2021 [Dataset]. Available at: https://ec.europa.eu/eurostat/databrowser/view/tour_ce_oan3/default/table, via Invokely: https://invokely.ai/rankings/short-stay-platform-guest-nights/italy-provinces?period=2021 (Accessed: 12 October 2026).

BibTeX

@misc{eurostat_nuts_3_areas_of_2021,
  author = {{Eurostat, European Commission}},
  title = {{Guest nights spent at short-stay accommodation offered via online platforms by NUTS 3 region, residents and non-residents (tour\_ce\_oan3): NUTS 3 areas of Italy by guest nights in short-stay rentals booked through online platforms, 2021}},
  year = {2026},
  howpublished = {Data set},
  url = {https://ec.europa.eu/eurostat/databrowser/view/tour_ce_oan3/default/table},
  urldate = {2026-10-12},
  note = {Accessed via Invokely, https://invokely.ai/rankings/short-stay-platform-guest-nights/italy-provinces?period=2021. Publisher attribution: Eurostat. Guest nights spent at short-stay accommodation offered via online platforms by NUTS 3 region, residents and non-residents (tour\_ce\_oan3). https://ec.europa.eu/eurostat/databrowser/view/tour\_ce\_oan3/default/table. Retrieved 2026-10-12.},
}

RIS

TY  - DATA
AU  - Eurostat, European Commission
TI  - Guest nights spent at short-stay accommodation offered via online platforms by NUTS 3 region, residents and non-residents (tour_ce_oan3): NUTS 3 areas of Italy by guest nights in short-stay rentals booked through online platforms, 2021
PY  - 2026
DA  - 2026/09/22
PB  - Eurostat, European Commission
DB  - Invokely
UR  - https://ec.europa.eu/eurostat/databrowser/view/tour_ce_oan3/default/table
L2  - https://invokely.ai/rankings/short-stay-platform-guest-nights/italy-provinces?period=2021
Y2  - 2026/10/12
N1  - Accessed via Invokely, https://invokely.ai/rankings/short-stay-platform-guest-nights/italy-provinces?period=2021.
N1  - Publisher attribution: Eurostat. Guest nights spent at short-stay accommodation offered via online platforms by NUTS 3 region, residents and non-residents (tour_ce_oan3). https://ec.europa.eu/eurostat/databrowser/view/tour_ce_oan3/default/table. Retrieved 2026-10-12.
ER  -

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Questions

Which area has the highest guest nights in short-stay rentals booked through online platforms?

Roma, with 3.41 million in 2021, according to Eurostat, European Commission.

Which area has the lowest guest nights in short-stay rentals booked through online platforms?

Avellino, with 8,404 in 2021.

Where does this ranking come from?

Every value comes from one source and one period, so the places are comparable: Eurostat, European Commission, Guest nights spent at short-stay accommodation offered via online platforms by NUTS 3 region, residents and non-residents (tour_ce_oan3). Retrieved 2026-10-12.