NUTS 3 areas of Italy by guest nights in short-stay rentals booked through online platforms

Roma had the highest guest nights in short-stay rentals booked through online platforms of 107 areas in 2020, at 2.45 million. Avellino had the lowest, at 5,620. The median was 141,447 and the figure for Italy was 30.28 million. Source: Eurostat, European Commission.

Highest2,446,958Roma

Lowest5,620Avellino

Median141,447107 areas

Italy30,283,865History

Top 40 areas, 2020

count. Source: Eurostat, Guest nights spent at short-stay accommodation offered via online platforms by NUTS 3 region, residents and non-residents (tour_ce_oan3). Retrieved 2026-10-12.

Full ranking

Rank	Areas	2020 count	Change on 2019
1	Roma	2,446,958	-77%
2	Venezia	1,341,936	-71.3%
3	Milano	1,331,214	-69.6%
4	Firenze	1,166,742	-76.4%
5	Sassari	1,101,202	-56.5%
6	Lecce	1,098,333	-32.3%
7	Napoli	962,914	-72.6%
8	Trento	846,585	-38.6%
9	Bolzano-Bozen	710,309	-38.8%
10	Palermo	670,297	-64.1%
11	Livorno	647,887	-30.8%
12	Lucca	632,517	-52.4%
13	Verona	617,325	-65.6%
14	Brescia	606,068	-55.4%
15	Trapani	577,238	-49.9%
16	La Spezia	558,872	-63%
17	Genova	555,614	-54.6%
18	Torino	543,671	-56.2%
19	Como	527,851	-61.1%
20	Siracusa	493,879	-58.3%
21	Valle d’Aosta/Vallée d’Aoste	492,079	-25.9%
22	Grosseto	479,207	-26.4%
23	Catania	462,322	-62.6%
24	Bari	455,849	-58.1%
25	Salerno	449,445	-66.4%
26	Siena	446,832	-59.6%
27	Bologna	388,677	-68.7%
28	Imperia	386,715	-44.7%
29	Messina	370,835	-58.2%
30	Savona	368,906	-39.2%
31	Sud Sardegna	356,733	-55.3%
32	Pisa	354,637	-56.7%
33	Perugia	353,292	-47.4%
34	Cagliari	344,030	-62.2%
35	Brindisi	342,106	-44.5%
36	Sondrio	291,529	-31.7%
37	Nuoro	289,200	-54.8%
38	Arezzo	266,532	-50.5%
39	Udine	253,524	-48.6%
40	Verbano-Cusio-Ossola	251,468	-50.1%
41	Belluno	249,616	-33.6%
42	Latina	226,794	-40.7%
43	Ragusa	208,480	-54.8%
44	Ancona	207,168	-24.1%
45	Rimini	185,372	-40.6%
46	Lecco	181,130	-59.9%
47	Agrigento	168,925	-53.2%
48	Bergamo	166,784	-66.3%
49	Cuneo	151,885	-43.7%
50	Taranto	151,522	-43.9%
51	Foggia	148,610	-29.5%
52	Varese	143,385	-52.4%
53	Vibo Valentia	143,062	-47.4%
54	Viterbo	141,447	-36.2%
55	Pesaro e Urbino	131,235	-30.1%
56	Massa-Carrara	125,232	-43.2%
57	Padova	121,332	-63.6%
58	L’Aquila	120,992	-12.2%
59	Teramo	117,172	-33%
60	Chieti	115,017	-25.4%
61	Trieste	104,538	-65.5%
62	Terni	102,434	-40.5%
63	Pistoia	100,331	-53.1%
64	Cosenza	96,575	-30.6%
65	Matera	92,627	-62.7%
66	Oristano	91,428	-55.7%
67	Pescara	91,381	-40.1%
68	Novara	90,649	-54.4%
69	Macerata	88,729	-13.1%
70	Ravenna	88,120	-55.1%
71	Treviso	83,830	-63.6%
72	Vicenza	83,182	-48%
73	Ascoli Piceno	73,724	-26.2%
74	Ferrara	68,956	-54.9%
75	Asti	62,328	-39.1%
76	Modena	61,562	-52%
77	Fermo	59,924	-26.6%
78	Parma	59,665	-57.6%
79	Alessandria	48,719	-47%
80	Reggio Calabria	46,866	-42.7%
81	Monza e della Brianza	46,426	-52.3%
82	Catanzaro	44,222	-38.6%
83	Gorizia	43,301	-51.2%
84	Forlì-Cesena	39,369	-44.7%
85	Rovigo	38,512	-45.3%
86	Pavia	35,562	-57%
87	Mantova	33,721	-62.3%
88	Campobasso	30,718	-18.8%
89	Rieti	29,669	-32.1%
90	Potenza	26,642	-30.4%
91	Caserta	26,514	-60%
92	Barletta-Andria-Trani	24,629	-55.9%
93	Crotone	22,708	-31.5%
94	Reggio nell’Emilia	21,990	-50.1%
95	Prato	21,825	-60.6%
96	Vercelli	21,519	-21.5%
97	Pordenone	20,425	-40.6%
98	Frosinone	19,940	-40.2%
99	Piacenza	19,733	-48%
100	Biella	13,975	-37.4%
101	Cremona	11,211	-67.6%
102	Enna	9,723	-58.4%
103	Lodi	9,303	-41.5%
104	Isernia	8,520	+0.7%
105	Benevento	8,304	-49.3%
106	Caltanissetta	7,726	-51.1%
107	Avellino	5,620	-61.4%

Other periods

About this ranking

Nights spent by guests, residents of the country and visitors from abroad together, in short-stay accommodation (NACE Rev. 2 group 55.2: holiday flats, houses and rooms) booked through Airbnb, Booking or Expedia, from booking data the platforms share with Eurostat. Every guest counts: a family of four staying three nights is 12 guest nights.

Official statistics compiled by Eurostat from data the platforms transmit under agreements with the European Commission, published only as totals across platforms. Data start in 2018. Tripadvisor also reported until 2024; Eurostat found no break when it left. Hotels listed on the platforms are not included. Do not add these nights to tourist_nights: national accommodation surveys already count some of the same rentals. Eurostat withholds NUTS 3 values where few bookings would reveal individual hosts.

Every value in the ranking comes from the same publisher and the same period, so the areas are compared on one definition. Equal values share a rank.

How to cite

Eurostat. Guest nights spent at short-stay accommodation offered via online platforms by NUTS 3 region, residents and non-residents (tour_ce_oan3). https://ec.europa.eu/eurostat/databrowser/view/tour_ce_oan3/default/table. Retrieved 2026-10-12.

Citation styles

The publisher is the author. Invokely is named only as the place the figures were read, where a style asks for it.

APA 7

Eurostat, European Commission. (2026). Guest nights spent at short-stay accommodation offered via online platforms by NUTS 3 region, residents and non-residents (tour_ce_oan3) (NUTS 3 areas of Italy by guest nights in short-stay rentals booked through online platforms, 2020) [Data set]. Retrieved October 12, 2026, from https://ec.europa.eu/eurostat/databrowser/view/tour_ce_oan3/default/table

MLA 9

Guest nights spent at short-stay accommodation offered via online platforms by NUTS 3 region, residents and non-residents (tour_ce_oan3), NUTS 3 areas of Italy by guest nights in short-stay rentals booked through online platforms, 2020. Eurostat, European Commission, 22 Sept. 2026, https://ec.europa.eu/eurostat/databrowser/view/tour_ce_oan3/default/table. Invokely, https://invokely.ai/rankings/short-stay-platform-guest-nights/italy-provinces?period=2020. Accessed 12 Oct. 2026.

Chicago (author-date)

Eurostat, European Commission. 2026. Guest nights spent at short-stay accommodation offered via online platforms by NUTS 3 region, residents and non-residents (tour_ce_oan3). NUTS 3 areas of Italy by guest nights in short-stay rentals booked through online platforms, 2020. Dataset. Accessed October 12, 2026. https://ec.europa.eu/eurostat/databrowser/view/tour_ce_oan3/default/table. Also distributed by Invokely, https://invokely.ai/rankings/short-stay-platform-guest-nights/italy-provinces?period=2020.

Harvard

Eurostat, European Commission (2026) Guest nights spent at short-stay accommodation offered via online platforms by NUTS 3 region, residents and non-residents (tour_ce_oan3), NUTS 3 areas of Italy by guest nights in short-stay rentals booked through online platforms, 2020 [Dataset]. Available at: https://ec.europa.eu/eurostat/databrowser/view/tour_ce_oan3/default/table, via Invokely: https://invokely.ai/rankings/short-stay-platform-guest-nights/italy-provinces?period=2020 (Accessed: 12 October 2026).

BibTeX

@misc{eurostat_nuts_3_areas_of_2020,
  author = {{Eurostat, European Commission}},
  title = {{Guest nights spent at short-stay accommodation offered via online platforms by NUTS 3 region, residents and non-residents (tour\_ce\_oan3): NUTS 3 areas of Italy by guest nights in short-stay rentals booked through online platforms, 2020}},
  year = {2026},
  howpublished = {Data set},
  url = {https://ec.europa.eu/eurostat/databrowser/view/tour_ce_oan3/default/table},
  urldate = {2026-10-12},
  note = {Accessed via Invokely, https://invokely.ai/rankings/short-stay-platform-guest-nights/italy-provinces?period=2020. Publisher attribution: Eurostat. Guest nights spent at short-stay accommodation offered via online platforms by NUTS 3 region, residents and non-residents (tour\_ce\_oan3). https://ec.europa.eu/eurostat/databrowser/view/tour\_ce\_oan3/default/table. Retrieved 2026-10-12.},
}

RIS

TY  - DATA
AU  - Eurostat, European Commission
TI  - Guest nights spent at short-stay accommodation offered via online platforms by NUTS 3 region, residents and non-residents (tour_ce_oan3): NUTS 3 areas of Italy by guest nights in short-stay rentals booked through online platforms, 2020
PY  - 2026
DA  - 2026/09/22
PB  - Eurostat, European Commission
DB  - Invokely
UR  - https://ec.europa.eu/eurostat/databrowser/view/tour_ce_oan3/default/table
L2  - https://invokely.ai/rankings/short-stay-platform-guest-nights/italy-provinces?period=2020
Y2  - 2026/10/12
N1  - Accessed via Invokely, https://invokely.ai/rankings/short-stay-platform-guest-nights/italy-provinces?period=2020.
N1  - Publisher attribution: Eurostat. Guest nights spent at short-stay accommodation offered via online platforms by NUTS 3 region, residents and non-residents (tour_ce_oan3). https://ec.europa.eu/eurostat/databrowser/view/tour_ce_oan3/default/table. Retrieved 2026-10-12.
ER  -

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Questions

Which area has the highest guest nights in short-stay rentals booked through online platforms?

Roma, with 2.45 million in 2020, according to Eurostat, European Commission.

Which area has the lowest guest nights in short-stay rentals booked through online platforms?

Avellino, with 5,620 in 2020.

Where does this ranking come from?

Every value comes from one source and one period, so the places are comparable: Eurostat, European Commission, Guest nights spent at short-stay accommodation offered via online platforms by NUTS 3 region, residents and non-residents (tour_ce_oan3). Retrieved 2026-10-12.