Data / Rankings / Establishment entry rate / Counties in Wisconsin

Counties in Wisconsin by establishment entry rate, 2023

Menominee County had the highest establishment entry rate of 72 counties in 2023, at 21.277%. Pepin County had the lowest, at 6.332%. The median was 8.645% and the figure for Wisconsin was 8.843%. Source: the U.S. Census Bureau.

Highest21.277Menominee County
Lowest6.332Pepin County
Median8.64572 counties
Wisconsin8.843History

Top 40 counties, 2023

Menominee County: 21.277 %Menominee County21.277Buffalo County: 12.11 %Buffalo County12.11Bayfield County: 11.675 %Bayfield County11.675Florence County: 11.399 %Florence County11.399St. Croix County: 11.096 %St. Croix County11.096Vernon County: 10.693 %Vernon County10.693Pierce County: 10.564 %Pierce County10.564Ashland County: 10.478 %Ashland County10.478Crawford County: 10.36 %Crawford County10.36Rusk County: 10.193 %Rusk County10.193Milwaukee County: 10.145 %Milwaukee County10.145Eau Claire County: 9.923 %Eau Claire County9.923Oneida County: 9.891 %Oneida County9.891Vilas County: 9.863 %Vilas County9.863Oconto County: 9.79 %Oconto County9.79Trempealeau County: 9.707 %Trempealeau County9.707Dunn County: 9.691 %Dunn County9.691Burnett County: 9.682 %Burnett County9.682Marquette County: 9.623 %Marquette County9.623Clark County: 9.491 %Clark County9.491Jefferson County: 9.321 %Jefferson County9.321Ozaukee County: 9.301 %Ozaukee County9.301Washington County: 9.26 %Washington County9.26Richland County: 9.209 %Richland County9.209Waushara County: 9.206 %Waushara County9.206Dane County: 9.199 %Dane County9.199Adams County: 9.192 %Adams County9.192Green County: 9.165 %Green County9.165Calumet County: 9.15 %Calumet County9.15Walworth County: 9.024 %Walworth County9.024Forest County: 8.978 %Forest County8.978Brown County: 8.829 %Brown County8.829Polk County: 8.822 %Polk County8.822Kenosha County: 8.738 %Kenosha County8.738Winnebago County: 8.696 %Winnebago County8.696Chippewa County: 8.663 %Chippewa County8.663Lafayette County: 8.626 %Lafayette County8.626Green Lake County: 8.623 %Green Lake County8.623Racine County: 8.605 %Racine County8.605Juneau County: 8.537 %Juneau County8.537
%. Source: U.S. Census Bureau, Business Dynamics Statistics: establishment entry rate, all covered industries, nation and states from 1978, counties from 2010. Retrieved 2026-10-12.

Full ranking

RankCounties2023 (%)Change on 2022
1Menominee County21.277+7.64 pts
2Buffalo County12.11+1.5 pts
3Bayfield County11.675-2.25 pts
4Florence County11.399-2.14 pts
5St. Croix County11.096+1.66 pts
6Vernon County10.693+1.41 pts
7Pierce County10.564+1.19 pts
8Ashland County10.478+3.14 pts
9Crawford County10.36+4.28 pts
10Rusk County10.193+0.28 pts
11Milwaukee County10.145-0.6 pts
12Eau Claire County9.923+1.5 pts
13Oneida County9.891+0.12 pts
14Vilas County9.863-0.83 pts
15Oconto County9.79+1.02 pts
16Trempealeau County9.707+2.17 pts
17Dunn County9.691+0.97 pts
18Burnett County9.682+0.38 pts
19Marquette County9.623+0.71 pts
20Clark County9.491+0.58 pts
21Jefferson County9.321+0.51 pts
22Ozaukee County9.301+0.87 pts
23Washington County9.26+0.71 pts
24Richland County9.209-3.24 pts
25Waushara County9.206-0.85 pts
26Dane County9.199-0.39 pts
27Adams County9.192+1.17 pts
28Green County9.165+2.02 pts
29Calumet County9.15+1.19 pts
30Walworth County9.024-0.68 pts
31Forest County8.978-2.11 pts
32Brown County8.829+0.85 pts
33Polk County8.822-1.83 pts
34Kenosha County8.738-0.68 pts
35Winnebago County8.696+0.5 pts
36Chippewa County8.663-1.46 pts
37Lafayette County8.626-1.52 pts
38Green Lake County8.623-0.06 pts
39Racine County8.605-0.25 pts
40Juneau County8.537-1.77 pts
41Columbia County8.492-0.36 pts
42Price County8.321+0.11 pts
43Lincoln County8.274-1.37 pts
44Waukesha County8.266+0.02 pts
45Door County8.215-2.21 pts
46Langlade County8.151-0.24 pts
47Sawyer County8.088-2.8 pts
47Shawano County8.088+1.96 pts
49Sauk County8.065-0.61 pts
50Kewaunee County8.019-1.99 pts
51Monroe County7.987+0.39 pts
52Outagamie County7.933-0.45 pts
53Douglas County7.923-0.06 pts
54La Crosse County7.922+0.52 pts
55Dodge County7.849-0.2 pts
56Iron County7.761-4.55 pts
57Washburn County7.746-2.61 pts
58Taylor County7.745-0.63 pts
59Marathon County7.742+0.13 pts
60Marinette County7.664-0.5 pts
61Sheboygan County7.613-0.35 pts
62Fond du Lac County7.595+0.11 pts
63Barron County7.533-1.53 pts
64Waupaca County7.475+0.47 pts
65Rock County7.354-1.6 pts
66Portage County7.27-1.18 pts
67Grant County7.172-2.28 pts
68Wood County7.141-0.48 pts
69Manitowoc County7.114-1.53 pts
70Jackson County7.094-1.42 pts
71Iowa County6.729-2.16 pts
72Pepin County6.332-4.22 pts

Other periods

About this ranking

Establishments that opened during the year (employees in March of the year and none a year earlier), as a percentage of the average number of establishments in the two years. United States: Census Bureau Business Dynamics Statistics.

An establishment is a single physical location, so a new branch of an existing firm counts as an entry: this is not the rate of new firms. Not comparable with enterprise_birth_rate, which counts new enterprises in Europe. The year is the twelve months to March: 2023 compares March 2022 with March 2023.

Every value in the ranking comes from the same publisher and the same period, so the counties are compared on one definition. Equal values share a rank.

How to cite

U.S. Census Bureau. Business Dynamics Statistics: establishment entry rate, all covered industries, nation and states from 1978, counties from 2010. https://www2.census.gov/programs-surveys/bds/tables/time-series/2023/bds2023_st_cty.csv. Retrieved 2026-10-12.

Citation styles

The publisher is the author. Invokely is named only as the place the figures were read, where a style asks for it.

APA 7

U.S. Census Bureau. (2025). Business Dynamics Statistics: establishment entry rate, all covered industries, nation and states from 1978, counties from 2010 (Counties in Wisconsin by establishment entry rate, 2023) [Data set]. Retrieved October 12, 2026, from https://www2.census.gov/programs-surveys/bds/tables/time-series/2023/bds2023_st_cty.csv

MLA 9

Business Dynamics Statistics: establishment entry rate, all covered industries, nation and states from 1978, counties from 2010, Counties in Wisconsin by establishment entry rate, 2023. U.S. Census Bureau, 25 Sept. 2025, https://www2.census.gov/programs-surveys/bds/tables/time-series/2023/bds2023_st_cty.csv. Invokely, https://invokely.ai/rankings/establishment-entry-rate/wisconsin-counties. Accessed 12 Oct. 2026.

Chicago (author-date)

U.S. Census Bureau. 2025. Business Dynamics Statistics: establishment entry rate, all covered industries, nation and states from 1978, counties from 2010. Counties in Wisconsin by establishment entry rate, 2023. Dataset. Accessed October 12, 2026. https://www2.census.gov/programs-surveys/bds/tables/time-series/2023/bds2023_st_cty.csv. Also distributed by Invokely, https://invokely.ai/rankings/establishment-entry-rate/wisconsin-counties.

Harvard

U.S. Census Bureau (2025) Business Dynamics Statistics: establishment entry rate, all covered industries, nation and states from 1978, counties from 2010, Counties in Wisconsin by establishment entry rate, 2023 [Dataset]. Available at: https://www2.census.gov/programs-surveys/bds/tables/time-series/2023/bds2023_st_cty.csv, via Invokely: https://invokely.ai/rankings/establishment-entry-rate/wisconsin-counties (Accessed: 12 October 2026).

BibTeX
@misc{census_counties_in_wisconsin_by_2023,
  author = {{U.S. Census Bureau}},
  title = {{Business Dynamics Statistics: establishment entry rate, all covered industries, nation and states from 1978, counties from 2010: Counties in Wisconsin by establishment entry rate, 2023}},
  year = {2025},
  howpublished = {Data set},
  url = {https://www2.census.gov/programs-surveys/bds/tables/time-series/2023/bds2023_st_cty.csv},
  urldate = {2026-10-12},
  note = {Accessed via Invokely, https://invokely.ai/rankings/establishment-entry-rate/wisconsin-counties. Publisher attribution: U.S. Census Bureau. Business Dynamics Statistics: establishment entry rate, all covered industries, nation and states from 1978, counties from 2010. https://www2.census.gov/programs-surveys/bds/tables/time-series/2023/bds2023\_st\_cty.csv. Retrieved 2026-10-12.},
}
RIS
TY  - DATA
AU  - U.S. Census Bureau
TI  - Business Dynamics Statistics: establishment entry rate, all covered industries, nation and states from 1978, counties from 2010: Counties in Wisconsin by establishment entry rate, 2023
PY  - 2025
DA  - 2025/09/25
PB  - U.S. Census Bureau
DB  - Invokely
UR  - https://www2.census.gov/programs-surveys/bds/tables/time-series/2023/bds2023_st_cty.csv
L2  - https://invokely.ai/rankings/establishment-entry-rate/wisconsin-counties
Y2  - 2026/10/12
N1  - Accessed via Invokely, https://invokely.ai/rankings/establishment-entry-rate/wisconsin-counties.
N1  - Publisher attribution: U.S. Census Bureau. Business Dynamics Statistics: establishment entry rate, all covered industries, nation and states from 1978, counties from 2010. https://www2.census.gov/programs-surveys/bds/tables/time-series/2023/bds2023_st_cty.csv. Retrieved 2026-10-12.
ER  -
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Questions

Which county has the highest establishment entry rate?

Menominee County, with 21.277% in 2023, according to the U.S. Census Bureau.

Which county has the lowest establishment entry rate?

Pepin County, with 6.332% in 2023.

Where does this ranking come from?

Every value comes from one source and one period, so the places are comparable: U.S. Census Bureau, Business Dynamics Statistics: establishment entry rate, all covered industries, nation and states from 1978, counties from 2010. Retrieved 2026-10-12.

Establishment entry rate: other rankings

Counties in Wisconsin: more rankings