Data / Rankings / Tourism share of employment / Countries

Countries by tourism share of employment

Iceland had the highest tourism share of employment of 43 countries in 2015, at 14.1%. Sweden had the lowest, at 2.5%. The median was 6.2%. Source: the Organisation for Economic Co-operation and Development.

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Highest14.1Iceland
Lowest2.5Sweden
Median6.243 countries

Map of countries, 2015

Austria: 4.8 %Australia: 4.9 %Brazil: 4.3 %Canada: 3.5 %Switzerland: 4.2 %Chile: 6.2 %Colombia: 2.8 %Costa Rica: 6.7 %Czechia: 4.4 %Germany: 6.4 %Denmark: 7.2 %Estonia: 4.1 %Spain: 13 %Finland: 5.2 %France: 7.3 %United Kingdom: 4.4 %Greece: 13.9 %Croatia: 5.3 %Hungary: 10 %Ireland: 10 %Israel: 3.7 %Iceland: 14.1 %Italy: 8.3 %Japan: 9.6 %Lithuania: 4.8 %Luxembourg: 8.2 %Latvia: 8.2 %Morocco: 4.7 %Mexico: 6.7 %Netherlands: 5.8 %Norway: 7 %New Zealand: 8.3 %Peru: 3.8 %Portugal: 9.7 %Romania: 6.2 %Serbia: 5.7 %Saudi Arabia: 4.2 %Sweden: 2.5 %Slovenia: 7.3 %Slovakia: 6.9 %United States: 3.9 %South Africa: 4 %
  • Under 4.1
  • 4.1 to 4.8
  • 4.8 to 6
  • 6 to 7.1
  • 7.1 to 8.5
  • 8.5 and over
  • No data
%, 2015. Hatched areas have no value for this period. Source: OECD, OECD Key tourism economic indicators: tourism employment, percentage of total employment (DSD_TOURISM_KEY@DF_KEY_IND_PC, EMP_SH). Boundaries: Natural Earth (public domain).

All countries, 2015

Iceland: 14.1 %Iceland14.1Malta: 14.1 %Malta14.1Greece: 13.9 %Greece13.9Spain: 13 %Spain13Hungary: 10 %Hungary10Ireland: 10 %Ireland10Portugal: 9.7 %Portugal9.7Japan: 9.6 %Japan9.6Italy: 8.3 %Italy8.3New Zealand: 8.3 %New Zealand8.3Latvia: 8.2 %Latvia8.2Luxembourg: 8.2 %Luxembourg8.2France: 7.3 %France7.3Slovenia: 7.3 %Slovenia7.3Denmark: 7.2 %Denmark7.2Norway: 7 %Norway7Slovakia: 6.9 %Slovakia6.9Costa Rica: 6.7 %Costa Rica6.7Mexico: 6.7 %Mexico6.7Germany: 6.4 %Germany6.4Chile: 6.2 %Chile6.2Romania: 6.2 %Romania6.2Netherlands: 5.8 %Netherlands5.8Serbia: 5.7 %Serbia5.7Croatia: 5.3 %Croatia5.3Finland: 5.2 %Finland5.2Australia: 4.9 %Australia4.9Austria: 4.8 %Austria4.8Lithuania: 4.8 %Lithuania4.8Morocco: 4.7 %Morocco4.7Czechia: 4.4 %Czechia4.4United Kingdom: 4.4 %United Kingdom4.4Brazil: 4.3 %Brazil4.3Saudi Arabia: 4.2 %Saudi Arabia4.2Switzerland: 4.2 %Switzerland4.2Estonia: 4.1 %Estonia4.1South Africa: 4 %South Africa4United States: 3.9 %United States3.9Peru: 3.8 %Peru3.8Israel: 3.7 %Israel3.7Canada: 3.5 %Canada3.5Colombia: 2.8 %Colombia2.8Sweden: 2.5 %Sweden2.5Iceland: 14.1 %Iceland14.1Malta: 14.1 %Malta14.1Greece: 13.9 %Greece13.9Spain: 13 %Spain13Hungary: 10 %Hungary10Ireland: 10 %Ireland10Portugal: 9.7 %Portugal9.7Japan: 9.6 %Japan9.6Italy: 8.3 %Italy8.3New Zealand: 8.3 %New Zealand8.3Latvia: 8.2 %Latvia8.2Luxembourg: 8.2 %Luxembourg8.2France: 7.3 %France7.3Slovenia: 7.3 %Slovenia7.3Denmark: 7.2 %Denmark7.2Norway: 7 %Norway7Slovakia: 6.9 %Slovakia6.9Costa Rica: 6.7 %Costa Rica6.7Mexico: 6.7 %Mexico6.7Germany: 6.4 %Germany6.4Chile: 6.2 %Chile6.2Romania: 6.2 %Romania6.2Netherlands: 5.8 %Netherlands5.8Serbia: 5.7 %Serbia5.7Croatia: 5.3 %Croatia5.3Finland: 5.2 %Finland5.2Australia: 4.9 %Australia4.9Austria: 4.8 %Austria4.8Lithuania: 4.8 %Lithuania4.8Morocco: 4.7 %Morocco4.7Czechia: 4.4 %Czechia4.4United Kingdom: 4.4 %United Kingdom4.4Brazil: 4.3 %Brazil4.3Saudi Arabia: 4.2 %Saudi Arabia4.2Switzerland: 4.2 %Switzerland4.2Estonia: 4.1 %Estonia4.1South Africa: 4 %South Africa4United States: 3.9 %United States3.9Peru: 3.8 %Peru3.8Israel: 3.7 %Israel3.7Canada: 3.5 %Canada3.5Colombia: 2.8 %Colombia2.8Sweden: 2.5 %Sweden2.5
%. Source: OECD, OECD Key tourism economic indicators: tourism employment, percentage of total employment (DSD_TOURISM_KEY@DF_KEY_IND_PC, EMP_SH). Retrieved 2026-10-12.

Full ranking

RankCountries2015 (%)Change on 2014
1Iceland14.1+1.2 pts
1Malta14.1-0.4 pts
3Greece13.9+0.6 pts
4Spain13+0.3 pts
5Hungary10+0.8 pts
5Ireland10+0.2 pts
7Portugal9.7+0.2 pts
8Japan9.6-0.2 pts
9Italy8.3n/a
9New Zealand8.3+0.5 pts
11Latvia8.2-0.3 pts
11Luxembourg8.2-0.1 pts
13France7.3+0.1 pts
13Slovenia7.3+0.2 pts
15Denmark7.2+0.2 pts
16Norway7+0.1 pts
17Slovakia6.90 pts
18Costa Rica6.7+0.2 pts
18Mexico6.70 pts
20Germany6.4n/a
21Chile6.2+0.2 pts
21Romania6.2+0.2 pts
23Netherlands5.80 pts
24Serbia5.7n/a
25Croatia5.3-0.2 pts
26Finland5.20 pts
27Australia4.9+0.1 pts
28Austria4.8n/a
28Lithuania4.80 pts
30Morocco Estimated4.70 pts
31Czechia4.40 pts
31United Kingdom4.4+0.3 pts
33Brazil4.3+0.2 pts
34Saudi Arabia4.2-0.1 pts
34Switzerland4.20 pts
36Estonia4.10 pts
37South Africa4-0.5 pts
38United States3.9+0.1 pts
39Peru3.8+0.6 pts
40Israel3.70 pts
41Canada3.50 pts
42Colombia Series break2.8-5.5 pts
43Sweden Series break2.5-0.7 pts

Other periods

About this ranking

Employment in tourism as a percentage of total employment, as each country reports it to the OECD: for most countries, people employed or jobs in the tourism industries (accommodation, food and beverage serving, passenger transport, travel agencies and others); for some, the employment that serves visitors directly.

The OECD labels the measure direct, but most countries count everyone working in the tourism industries, including work that serves residents, so the share is usually well above tourism_direct_gdp_share (Spain 2023: 13.2% against 6.0%). Definitions differ between countries and break within some (flagged: Colombia 2015, Denmark 2019, Japan 2014), so compare countries with care.

Every value in the ranking comes from the same publisher and the same period, so the countries are compared on one definition. 5 countries with data in other periods have no value for 2015 and are left out rather than filled from another source. Equal values share a rank.

How to cite

OECD. OECD Key tourism economic indicators: tourism employment, percentage of total employment (DSD_TOURISM_KEY@DF_KEY_IND_PC, EMP_SH). https://data-explorer.oecd.org/vis?df[ds]=dsDisseminateFinalDMZ&df[id]=DSD_TOURISM_KEY%40DF_KEY_IND_PC&df[ag]=OECD.CFE.TOU. Accessed 2026-10-12. Data reuse terms and downstream attribution: https://www.oecd.org/en/about/terms-conditions.html

Citation styles

The publisher is the author. Invokely is named only as the place the figures were read, where a style asks for it.

APA 7

Organisation for Economic Co-operation and Development. (2026). OECD Key tourism economic indicators: tourism employment, percentage of total employment (DSD_TOURISM_KEY@DF_KEY_IND_PC, EMP_SH) (Countries by tourism share of employment, 2015) [Data set]. Retrieved October 12, 2026, from https://data-explorer.oecd.org/vis?df[ds]=dsDisseminateFinalDMZ&df[id]=DSD_TOURISM_KEY%40DF_KEY_IND_PC&df[ag]=OECD.CFE.TOU

MLA 9

OECD Key tourism economic indicators: tourism employment, percentage of total employment (DSD_TOURISM_KEY@DF_KEY_IND_PC, EMP_SH), Countries by tourism share of employment, 2015. Organisation for Economic Co-operation and Development, 12 Oct. 2026, https://data-explorer.oecd.org/vis?df[ds]=dsDisseminateFinalDMZ&df[id]=DSD_TOURISM_KEY%40DF_KEY_IND_PC&df[ag]=OECD.CFE.TOU. Invokely, https://invokely.ai/rankings/tourism-share-of-employment/countries?period=2015. Accessed 12 Oct. 2026.

Chicago (author-date)

Organisation for Economic Co-operation and Development. 2026. OECD Key tourism economic indicators: tourism employment, percentage of total employment (DSD_TOURISM_KEY@DF_KEY_IND_PC, EMP_SH). Countries by tourism share of employment, 2015. Dataset. Accessed October 12, 2026. https://data-explorer.oecd.org/vis?df[ds]=dsDisseminateFinalDMZ&df[id]=DSD_TOURISM_KEY%40DF_KEY_IND_PC&df[ag]=OECD.CFE.TOU. Also distributed by Invokely, https://invokely.ai/rankings/tourism-share-of-employment/countries?period=2015.

Harvard

Organisation for Economic Co-operation and Development (2026) OECD Key tourism economic indicators: tourism employment, percentage of total employment (DSD_TOURISM_KEY@DF_KEY_IND_PC, EMP_SH), Countries by tourism share of employment, 2015 [Dataset]. Available at: https://data-explorer.oecd.org/vis?df[ds]=dsDisseminateFinalDMZ&df[id]=DSD_TOURISM_KEY%40DF_KEY_IND_PC&df[ag]=OECD.CFE.TOU, via Invokely: https://invokely.ai/rankings/tourism-share-of-employment/countries?period=2015 (Accessed: 12 October 2026).

BibTeX
@misc{organisation_countries_by_tourism_share_2015,
  author = {{Organisation for Economic Co-operation and Development}},
  title = {{OECD Key tourism economic indicators: tourism employment, percentage of total employment (DSD\_TOURISM\_KEY@DF\_KEY\_IND\_PC, EMP\_SH): Countries by tourism share of employment, 2015}},
  year = {2026},
  howpublished = {Data set},
  url = {https://data-explorer.oecd.org/vis?df[ds]=dsDisseminateFinalDMZ&df[id]=DSD_TOURISM_KEY%40DF_KEY_IND_PC&df[ag]=OECD.CFE.TOU},
  urldate = {2026-10-12},
  note = {Accessed via Invokely, https://invokely.ai/rankings/tourism-share-of-employment/countries?period=2015. Publisher attribution: OECD. OECD Key tourism economic indicators: tourism employment, percentage of total employment (DSD\_TOURISM\_KEY@DF\_KEY\_IND\_PC, EMP\_SH). https://data-explorer.oecd.org/vis?df[ds]=dsDisseminateFinalDMZ\&df[id]=DSD\_TOURISM\_KEY\%40DF\_KEY\_IND\_PC\&df[ag]=OECD.CFE.TOU. Accessed 2026-10-12. Data reuse terms and downstream attribution: https://www.oecd.org/en/about/terms-conditions.html.},
}
RIS
TY  - DATA
AU  - Organisation for Economic Co-operation and Development
TI  - OECD Key tourism economic indicators: tourism employment, percentage of total employment (DSD_TOURISM_KEY@DF_KEY_IND_PC, EMP_SH): Countries by tourism share of employment, 2015
PY  - 2026
DA  - 2026/10/12
PB  - Organisation for Economic Co-operation and Development
DB  - Invokely
UR  - https://data-explorer.oecd.org/vis?df[ds]=dsDisseminateFinalDMZ&df[id]=DSD_TOURISM_KEY%40DF_KEY_IND_PC&df[ag]=OECD.CFE.TOU
L2  - https://invokely.ai/rankings/tourism-share-of-employment/countries?period=2015
Y2  - 2026/10/12
N1  - Accessed via Invokely, https://invokely.ai/rankings/tourism-share-of-employment/countries?period=2015.
N1  - Publisher attribution: OECD. OECD Key tourism economic indicators: tourism employment, percentage of total employment (DSD_TOURISM_KEY@DF_KEY_IND_PC, EMP_SH). https://data-explorer.oecd.org/vis?df[ds]=dsDisseminateFinalDMZ&df[id]=DSD_TOURISM_KEY%40DF_KEY_IND_PC&df[ag]=OECD.CFE.TOU. Accessed 2026-10-12. Data reuse terms and downstream attribution: https://www.oecd.org/en/about/terms-conditions.html.
ER  -
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Questions

Which country has the highest tourism share of employment?

Iceland, with 14.1% in 2015, according to the Organisation for Economic Co-operation and Development.

Which country has the lowest tourism share of employment?

Sweden, with 2.5% in 2015.

Where does this ranking come from?

Every value comes from one source and one period, so the places are comparable: Organisation for Economic Co-operation and Development, OECD Key tourism economic indicators: tourism employment, percentage of total employment (DSD_TOURISM_KEY@DF_KEY_IND_PC, EMP_SH). Retrieved 2026-10-12. 5 countries have no value for 2015 and are not ranked.

Tourism share of employment: other rankings

Countries: more rankings