EU countries by people using social networks

Denmark had the highest people using social networks of 26 EU countries in 2020, at 85%. Italy had the lowest, at 48.4%. The median was 64.6% and the figure for the European Union (27) was 57.3%. Source: Eurostat, European Commission.

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Highest85Denmark
Lowest48.4Italy
Median64.626 EU countries
European Union (27)57.3History

Map of EU countries, 2020

Austria: 59.5 %Belgium: 78.9 %Bulgaria: 54.7 %Cyprus: 78.2 %Czechia: 59 %Germany: 54.3 %Denmark: 85 %Estonia: 65.2 %Spain: 64.7 %Finland: 75.1 %Greece: 59.4 %Croatia: 57.2 %Hungary: 74 %Ireland: 60.6 %Italy: 48.4 %Lithuania: 61.5 %Luxembourg: 59.5 %Latvia: 67.1 %Malta: 72.5 %Netherlands: 71.2 %Poland: 54.8 %Portugal: 62.7 %Romania: 64.9 %Sweden: 72.9 %Slovenia: 67.1 %Slovakia: 64.5 %
  • Under 59
  • 59 to 61
  • 61 to 65
  • 65 to 73
  • 73 and over
  • No data
%, 2020. Hatched areas have no value for this period. Source: Eurostat, Individuals, internet activities, participating in social networks, all individuals (isoc_ci_ac_i). Boundaries: Natural Earth (public domain).

All EU countries, 2020

Denmark: 85 %Denmark85Belgium: 78.9 %Belgium78.9Cyprus: 78.2 %Cyprus78.2Finland: 75.1 %Finland75.1Hungary: 74 %Hungary74Sweden: 72.9 %Sweden72.9Malta: 72.5 %Malta72.5Netherlands: 71.2 %Netherlands71.2Latvia: 67.1 %Latvia67.1Slovenia: 67.1 %Slovenia67.1Estonia: 65.2 %Estonia65.2Romania: 64.9 %Romania64.9Spain: 64.7 %Spain64.7Slovakia: 64.5 %Slovakia64.5Portugal: 62.7 %Portugal62.7Lithuania: 61.5 %Lithuania61.5Ireland: 60.6 %Ireland60.6Austria: 59.5 %Austria59.5Luxembourg: 59.5 %Luxembourg59.5Greece: 59.4 %Greece59.4Czechia: 59 %Czechia59Croatia: 57.2 %Croatia57.2Poland: 54.8 %Poland54.8Bulgaria: 54.7 %Bulgaria54.7Germany: 54.3 %Germany54.3Italy: 48.4 %Italy48.4Denmark: 85 %Denmark85Belgium: 78.9 %Belgium78.9Cyprus: 78.2 %Cyprus78.2Finland: 75.1 %Finland75.1Hungary: 74 %Hungary74Sweden: 72.9 %Sweden72.9Malta: 72.5 %Malta72.5Netherlands: 71.2 %Netherlands71.2Latvia: 67.1 %Latvia67.1Slovenia: 67.1 %Slovenia67.1Estonia: 65.2 %Estonia65.2Romania: 64.9 %Romania64.9Spain: 64.7 %Spain64.7Slovakia: 64.5 %Slovakia64.5Portugal: 62.7 %Portugal62.7Lithuania: 61.5 %Lithuania61.5Ireland: 60.6 %Ireland60.6Austria: 59.5 %Austria59.5Luxembourg: 59.5 %Luxembourg59.5Greece: 59.4 %Greece59.4Czechia: 59 %Czechia59Croatia: 57.2 %Croatia57.2Poland: 54.8 %Poland54.8Bulgaria: 54.7 %Bulgaria54.7Germany: 54.3 %Germany54.3Italy: 48.4 %Italy48.4
%. Source: Eurostat, Individuals, internet activities, participating in social networks, all individuals (isoc_ci_ac_i). Retrieved 2026-10-12.

Full ranking

RankEU countries2020 (%)Change on 2019
1Denmark85+4.3 pts
2Belgium Low reliability78.9+3.4 pts
3Cyprus78.2+6.5 pts
4Finland75.1+8.4 pts
5Hungary74+5.1 pts
6Sweden72.9+0.7 pts
7Malta72.5+1.8 pts
8Netherlands71.2+4.3 pts
9Latvia67.1+2.4 pts
10Slovenia67.1+15 pts
11Estonia65.2+0.1 pts
12Romania64.9+4.7 pts
13Spain64.7+6.1 pts
14Slovakia64.5+5.2 pts
15Portugal62.7+2.3 pts
16Lithuania61.5+0.9 pts
17Ireland60.6-3 pts
18Austria59.5+4 pts
19Luxembourg59.5-3 pts
20Greece59.4+2.7 pts
21Czechia590 pts
22Croatia57.2-0.7 pts
23Poland54.8+1.7 pts
24Bulgaria54.7+1.9 pts
25Germany54.3+1.8 pts
26Italy48.4+6.1 pts

Other periods

About this ranking

Share of people aged 16 to 74 who took part in social networks (creating a user profile, posting messages or other contributions) in the 3 months before the survey (Eurostat ICT usage survey).

A share of all people aged 16 to 74, not only of internet users. France changed its questionnaire in 2025 and Eurostat marks a break there.

Every value in the ranking comes from the same publisher and the same period, so the EU countries are compared on one definition. 1 EU countries with data in other periods have no value for 2020 and are left out rather than filled from another source. Equal values share a rank.

How to cite

Eurostat. Individuals, internet activities, participating in social networks, all individuals (isoc_ci_ac_i). https://ec.europa.eu/eurostat/databrowser/view/isoc_ci_ac_i/default/table. Retrieved 2026-10-12.

Citation styles

The publisher is the author. Invokely is named only as the place the figures were read, where a style asks for it.

APA 7

Eurostat, European Commission. (2026). Individuals, internet activities, participating in social networks, all individuals (isoc_ci_ac_i) (EU countries by people using social networks, 2020) [Data set]. Retrieved October 12, 2026, from https://ec.europa.eu/eurostat/databrowser/view/isoc_ci_ac_i/default/table

MLA 9

Individuals, internet activities, participating in social networks, all individuals (isoc_ci_ac_i), EU countries by people using social networks, 2020. Eurostat, European Commission, 17 Apr. 2026, https://ec.europa.eu/eurostat/databrowser/view/isoc_ci_ac_i/default/table. Invokely, https://invokely.ai/rankings/social-network-use/eu-countries?period=2020. Accessed 12 Oct. 2026.

Chicago (author-date)

Eurostat, European Commission. 2026. Individuals, internet activities, participating in social networks, all individuals (isoc_ci_ac_i). EU countries by people using social networks, 2020. Dataset. Accessed October 12, 2026. https://ec.europa.eu/eurostat/databrowser/view/isoc_ci_ac_i/default/table. Also distributed by Invokely, https://invokely.ai/rankings/social-network-use/eu-countries?period=2020.

Harvard

Eurostat, European Commission (2026) Individuals, internet activities, participating in social networks, all individuals (isoc_ci_ac_i), EU countries by people using social networks, 2020 [Dataset]. Available at: https://ec.europa.eu/eurostat/databrowser/view/isoc_ci_ac_i/default/table, via Invokely: https://invokely.ai/rankings/social-network-use/eu-countries?period=2020 (Accessed: 12 October 2026).

BibTeX
@misc{eurostat_eu_countries_by_people_2020,
  author = {{Eurostat, European Commission}},
  title = {{Individuals, internet activities, participating in social networks, all individuals (isoc\_ci\_ac\_i): EU countries by people using social networks, 2020}},
  year = {2026},
  howpublished = {Data set},
  url = {https://ec.europa.eu/eurostat/databrowser/view/isoc_ci_ac_i/default/table},
  urldate = {2026-10-12},
  note = {Accessed via Invokely, https://invokely.ai/rankings/social-network-use/eu-countries?period=2020. Publisher attribution: Eurostat. Individuals, internet activities, participating in social networks, all individuals (isoc\_ci\_ac\_i). https://ec.europa.eu/eurostat/databrowser/view/isoc\_ci\_ac\_i/default/table. Retrieved 2026-10-12.},
}
RIS
TY  - DATA
AU  - Eurostat, European Commission
TI  - Individuals, internet activities, participating in social networks, all individuals (isoc_ci_ac_i): EU countries by people using social networks, 2020
PY  - 2026
DA  - 2026/04/17
PB  - Eurostat, European Commission
DB  - Invokely
UR  - https://ec.europa.eu/eurostat/databrowser/view/isoc_ci_ac_i/default/table
L2  - https://invokely.ai/rankings/social-network-use/eu-countries?period=2020
Y2  - 2026/10/12
N1  - Accessed via Invokely, https://invokely.ai/rankings/social-network-use/eu-countries?period=2020.
N1  - Publisher attribution: Eurostat. Individuals, internet activities, participating in social networks, all individuals (isoc_ci_ac_i). https://ec.europa.eu/eurostat/databrowser/view/isoc_ci_ac_i/default/table. Retrieved 2026-10-12.
ER  - 
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Questions

Which EU country has the highest people using social networks?

Denmark, with 85% in 2020, according to Eurostat, European Commission.

Which EU country has the lowest people using social networks?

Italy, with 48.4% in 2020.

Where does this ranking come from?

Every value comes from one source and one period, so the places are comparable: Eurostat, European Commission, Individuals, internet activities, participating in social networks, all individuals (isoc_ci_ac_i). Retrieved 2026-10-12. 1 EU countries have no value for 2020 and are not ranked.

People using social networks: other rankings

EU countries: more rankings