Cities in Wisconsin by per capita income (US five-year survey estimate), 2024

Mequon, WI had the highest per capita income (US five-year survey estimate) of 98 cities in 2024, at $81,362. Whitewater, WI had the lowest, at $25,863. The median was $44,768 and the figure for Wisconsin was $43,373. Source: the U.S. Census Bureau.

Keep it in a collection in your library.
Highest81,362Mequon, WI
Lowest25,863Whitewater, WI
Median44,76898 cities
Wisconsin43,373History

Top 40 cities, 2024

Mequon, WI: 81,362 USDMequon, WI81,362Whitefish Bay, WI: 78,966 USDWhitefish Bay, WI78,966Brookfield, WI: 68,298 USDBrookfield, WI68,298Richfield, WI: 66,712 USDRichfield, WI66,712Shorewood, WI: 64,879 USDShorewood, WI64,879Waunakee, WI: 64,261 USDWaunakee, WI64,261Pewaukee, WI: 62,623 USDPewaukee, WI62,623Hartland, WI: 60,261 USDHartland, WI60,261Sussex, WI: 60,001 USDSussex, WI60,001Middleton, WI: 59,443 USDMiddleton, WI59,443Fitchburg, WI: 59,210 USDFitchburg, WI59,210Cedarburg, WI: 59,138 USDCedarburg, WI59,138Wauwatosa, WI: 58,931 USDWauwatosa, WI58,931Verona, WI: 58,577 USDVerona, WI58,577Lisbon, WI: 57,217 USDLisbon, WI57,217Hudson, WI: 56,684 USDHudson, WI56,684New Berlin, WI: 56,460 USDNew Berlin, WI56,460Menomonee Falls, WI: 55,472 USDMenomonee Falls, WI55,472Muskego, WI: 55,153 USDMuskego, WI55,153Hobart, WI: 54,761 USDHobart, WI54,761Oconomowoc, WI: 53,735 USDOconomowoc, WI53,735DeForest, WI: 53,093 USDDeForest, WI53,093Germantown, WI: 53,035 USDGermantown, WI53,035Onalaska, WI: 52,580 USDOnalaska, WI52,580Windsor, WI: 52,435 USDWindsor, WI52,435Suamico, WI: 52,418 USDSuamico, WI52,418Franklin, WI: 52,190 USDFranklin, WI52,190Pleasant Prairie, WI: 51,465 USDPleasant Prairie, WI51,465Appleton, WI: 50,397 USDAppleton, WI50,397Greenville, WI: 49,677 USDGreenville, WI49,677Oregon, WI: 49,569 USDOregon, WI49,569Madison, WI: 49,425 USDMadison, WI49,425Harrison, WI: 49,339 USDHarrison, WI49,339Howard, WI: 48,608 USDHoward, WI48,608Oak Creek, WI: 48,445 USDOak Creek, WI48,445Mount Pleasant, WI: 48,386 USDMount Pleasant, WI48,386Salem Lakes, WI: 47,885 USDSalem Lakes, WI47,885Sun Prairie, WI: 47,609 USDSun Prairie, WI47,609Burlington, WI: 47,384 USDBurlington, WI47,384Grafton, WI: 47,360 USDGrafton, WI47,360Mequon, WI: 81,362 USDMequon, WI81,362Whitefish Bay, WI: 78,966 USDWhitefish Bay, WI78,966Brookfield, WI: 68,298 USDBrookfield, WI68,298Richfield, WI: 66,712 USDRichfield, WI66,712Shorewood, WI: 64,879 USDShorewood, WI64,879Waunakee, WI: 64,261 USDWaunakee, WI64,261Pewaukee, WI: 62,623 USDPewaukee, WI62,623Hartland, WI: 60,261 USDHartland, WI60,261Sussex, WI: 60,001 USDSussex, WI60,001Middleton, WI: 59,443 USDMiddleton, WI59,443Fitchburg, WI: 59,210 USDFitchburg, WI59,210Cedarburg, WI: 59,138 USDCedarburg, WI59,138Wauwatosa, WI: 58,931 USDWauwatosa, WI58,931Verona, WI: 58,577 USDVerona, WI58,577Lisbon, WI: 57,217 USDLisbon, WI57,217Hudson, WI: 56,684 USDHudson, WI56,684New Berlin, WI: 56,460 USDNew Berlin, WI56,460Menomonee Falls, WI: 55,472 USDMenomonee Falls, WI55,472Muskego, WI: 55,153 USDMuskego, WI55,153Hobart, WI: 54,761 USDHobart, WI54,761Oconomowoc, WI: 53,735 USDOconomowoc, WI53,735DeForest, WI: 53,093 USDDeForest, WI53,093Germantown, WI: 53,035 USDGermantown, WI53,035Onalaska, WI: 52,580 USDOnalaska, WI52,580Windsor, WI: 52,435 USDWindsor, WI52,435Suamico, WI: 52,418 USDSuamico, WI52,418Franklin, WI: 52,190 USDFranklin, WI52,190Pleasant Prairie, WI: 51,465 USDPleasant Prairie, WI51,465Appleton, WI: 50,397 USDAppleton, WI50,397Greenville, WI: 49,677 USDGreenville, WI49,677Oregon, WI: 49,569 USDOregon, WI49,569Madison, WI: 49,425 USDMadison, WI49,425Harrison, WI: 49,339 USDHarrison, WI49,339Howard, WI: 48,608 USDHoward, WI48,608Oak Creek, WI: 48,445 USDOak Creek, WI48,445Mount Pleasant, WI: 48,386 USDMount Pleasant, WI48,386Salem Lakes, WI: 47,885 USDSalem Lakes, WI47,885Sun Prairie, WI: 47,609 USDSun Prairie, WI47,609Burlington, WI: 47,384 USDBurlington, WI47,384Grafton, WI: 47,360 USDGrafton, WI47,360
USD. Source: U.S. Census Bureau, American Community Survey 5-year estimates, table B19301: per capita income in the past 12 months, in inflation-adjusted dollars of the final year, US cities (incorporated places of 10,000 or more). Retrieved 2026-10-12.

Full ranking

RankCities2024
USD
Change on 2023
1Mequon, WI81,362+2.6%
2Whitefish Bay, WI78,966+2.8%
3Brookfield, WI68,298+1.2%
4Richfield, WI66,712+3.3%
5Shorewood, WI64,879+3.2%
6Waunakee, WI64,261+2.4%
7Pewaukee, WI62,623-1.8%
8Hartland, WI60,261+5.1%
9Sussex, WI60,001+10.2%
10Middleton, WI59,443+3.7%
11Fitchburg, WI59,210+5.9%
12Cedarburg, WI59,138+8.2%
13Wauwatosa, WI58,931+5.1%
14Verona, WI58,577+6.8%
15Lisbon, WI57,217n/a
16Hudson, WI56,684+7.5%
17New Berlin, WI56,460+1%
18Menomonee Falls, WI55,472-0.4%
19Muskego, WI55,153-0.5%
20Hobart, WI54,761+1.7%
21Oconomowoc, WI53,735-0%
22DeForest, WI53,093+9.6%
23Germantown, WI53,035+0.3%
24Onalaska, WI52,580+4.3%
25Windsor, WI52,435+11.4%
26Suamico, WI52,418+7.6%
27Franklin, WI52,190+0.8%
28Pleasant Prairie, WI51,465+5.7%
29Appleton, WI50,397+4.8%
30Greenville, WI49,677+1.8%
31Oregon, WI49,569+3.2%
32Madison, WI49,425+1.8%
33Harrison, WI49,339+3%
34Howard, WI48,608+3.2%
35Oak Creek, WI48,445+2%
36Mount Pleasant, WI48,386+2.7%
37Salem Lakes, WI47,885+2.1%
38Sun Prairie, WI47,609+4.1%
39Burlington, WI47,384+6%
40Grafton, WI47,360+0.9%
41Little Chute, WI47,249+10.2%
42Brown Deer, WI47,108+9.8%
43Caledonia, WI46,626+2.1%
44Glendale, WI46,408+2%
45Greendale, WI45,930+3.6%
46Bellevue, WI45,702+6.1%
47Waukesha, WI44,943+4.3%
48Stoughton, WI44,915+1.4%
49Port Washington, WI44,834+4.4%
50Fox Crossing, WI44,701+3.2%
51Ashwaubenon, WI44,680+0.9%
52Weston, WI44,362+9.4%
53Kaukauna, WI43,723+4.1%
54Neenah, WI43,377+3.2%
55Greenfield, WI42,974+4.4%
56Elkhorn, WI42,858+10.2%
57Allouez, WI42,342+0.5%
58Monroe, WI42,330+8.9%
59Plover, WI42,077+3.3%
60New Richmond, WI41,153+0.9%
61Hartford, WI40,880+6%
62Marshfield, WI40,778+1.9%
63Holmen, WI40,614-0.2%
64West Bend, WI40,295+0.9%
65Reedsburg, WI40,084+9.2%
66West Allis, WI39,741+0.8%
67Baraboo, WI39,597+1.9%
68Eau Claire, WI39,434+5.1%
69De Pere, WI38,510+0.9%
70Fort Atkinson, WI38,229+2%
71Cudahy, WI38,037+0.3%
72Janesville, WI37,762+3.1%
73Kenosha, WI37,709+5.7%
74Beaver Dam, WI37,703-3.3%
75Superior, WI37,690+4.6%
76River Falls, WI36,945+6.1%
77South Milwaukee, WI36,937+1.4%
78Manitowoc, WI36,474+2.3%
79Menasha, WI36,055+2.4%
80Wausau, WI35,957+1.9%
81Green Bay, WI35,940+4.1%
82La Crosse, WI34,439+0.2%
83Marinette, WI33,655-6.7%
84Sheboygan, WI33,174+1%
85Oshkosh, WI33,003+0.8%
86Fond du Lac, WI32,942-0.2%
87Two Rivers, WI32,916-1.6%
88Watertown, WI32,897+2.7%
89Stevens Point, WI32,762+0.3%
90Menomonie, WI32,639+8.2%
91Wisconsin Rapids, WI31,275+2%
92Chippewa Falls, WI31,256-4.2%
93Milwaukee, WI30,994+4.4%
94Beloit, WI30,910+3.8%
95Waupun, WI30,280-1.5%
96Racine, WI29,400+3%
97Platteville, WI26,379+7.5%
98Whitewater, WI25,863+7.7%

Other periods

About this ranking

Total money income received in the past 12 months by people aged 15 and over, divided by the total population, including children, in US dollars adjusted to the last year of the period. United States: American Community Survey five-year estimate, where the period shown is the last year of the five-year span.

Survey-reported money income before taxes. Lower than BEA per_capita_personal_income, which also counts employer contributions, imputed income and government transfers in kind.

Every value in the ranking comes from the same publisher and the same period, so the cities are compared on one definition. Equal values share a rank.

How to cite

U.S. Census Bureau. American Community Survey 5-year estimates, table B19301: per capita income in the past 12 months, in inflation-adjusted dollars of the final year, US cities (incorporated places of 10,000 or more). https://www2.census.gov/programs-surveys/acs/summary_file/2024/table-based-SF/data/5YRData/acsdt5y2024-b19301.dat. Retrieved 2026-10-12.

Citation styles

The publisher is the author. Invokely is named only as the place the figures were read, where a style asks for it.

APA 7

U.S. Census Bureau. (2026). American Community Survey 5-year estimates, table B19301: per capita income in the past 12 months, in inflation-adjusted dollars of the final year, US cities (incorporated places of 10,000 or more) (Cities in Wisconsin by per capita income (US five-year survey estimate), 2024) [Data set]. Retrieved October 12, 2026, from https://www2.census.gov/programs-surveys/acs/summary_file/2024/table-based-SF/data/5YRData/acsdt5y2024-b19301.dat

MLA 9

American Community Survey 5-year estimates, table B19301: per capita income in the past 12 months, in inflation-adjusted dollars of the final year, US cities (incorporated places of 10,000 or more), Cities in Wisconsin by per capita income (US five-year survey estimate), 2024. U.S. Census Bureau, 29 Jan. 2026, https://www2.census.gov/programs-surveys/acs/summary_file/2024/table-based-SF/data/5YRData/acsdt5y2024-b19301.dat. Invokely, https://invokely.ai/rankings/per-capita-income-acs/wisconsin-cities. Accessed 12 Oct. 2026.

Chicago (author-date)

U.S. Census Bureau. 2026. American Community Survey 5-year estimates, table B19301: per capita income in the past 12 months, in inflation-adjusted dollars of the final year, US cities (incorporated places of 10,000 or more). Cities in Wisconsin by per capita income (US five-year survey estimate), 2024. Dataset. Accessed October 12, 2026. https://www2.census.gov/programs-surveys/acs/summary_file/2024/table-based-SF/data/5YRData/acsdt5y2024-b19301.dat. Also distributed by Invokely, https://invokely.ai/rankings/per-capita-income-acs/wisconsin-cities.

Harvard

U.S. Census Bureau (2026) American Community Survey 5-year estimates, table B19301: per capita income in the past 12 months, in inflation-adjusted dollars of the final year, US cities (incorporated places of 10,000 or more), Cities in Wisconsin by per capita income (US five-year survey estimate), 2024 [Dataset]. Available at: https://www2.census.gov/programs-surveys/acs/summary_file/2024/table-based-SF/data/5YRData/acsdt5y2024-b19301.dat, via Invokely: https://invokely.ai/rankings/per-capita-income-acs/wisconsin-cities (Accessed: 12 October 2026).

BibTeX
@misc{census_cities_in_wisconsin_by_2024,
  author = {{U.S. Census Bureau}},
  title = {{American Community Survey 5-year estimates, table B19301: per capita income in the past 12 months, in inflation-adjusted dollars of the final year, US cities (incorporated places of 10,000 or more): Cities in Wisconsin by per capita income (US five-year survey estimate), 2024}},
  year = {2026},
  howpublished = {Data set},
  url = {https://www2.census.gov/programs-surveys/acs/summary_file/2024/table-based-SF/data/5YRData/acsdt5y2024-b19301.dat},
  urldate = {2026-10-12},
  note = {Accessed via Invokely, https://invokely.ai/rankings/per-capita-income-acs/wisconsin-cities. Publisher attribution: U.S. Census Bureau. American Community Survey 5-year estimates, table B19301: per capita income in the past 12 months, in inflation-adjusted dollars of the final year, US cities (incorporated places of 10,000 or more). https://www2.census.gov/programs-surveys/acs/summary\_file/2024/table-based-SF/data/5YRData/acsdt5y2024-b19301.dat. Retrieved 2026-10-12.},
}
RIS
TY  - DATA
AU  - U.S. Census Bureau
TI  - American Community Survey 5-year estimates, table B19301: per capita income in the past 12 months, in inflation-adjusted dollars of the final year, US cities (incorporated places of 10,000 or more): Cities in Wisconsin by per capita income (US five-year survey estimate), 2024
PY  - 2026
DA  - 2026/01/29
PB  - U.S. Census Bureau
DB  - Invokely
UR  - https://www2.census.gov/programs-surveys/acs/summary_file/2024/table-based-SF/data/5YRData/acsdt5y2024-b19301.dat
L2  - https://invokely.ai/rankings/per-capita-income-acs/wisconsin-cities
Y2  - 2026/10/12
N1  - Accessed via Invokely, https://invokely.ai/rankings/per-capita-income-acs/wisconsin-cities.
N1  - Publisher attribution: U.S. Census Bureau. American Community Survey 5-year estimates, table B19301: per capita income in the past 12 months, in inflation-adjusted dollars of the final year, US cities (incorporated places of 10,000 or more). https://www2.census.gov/programs-surveys/acs/summary_file/2024/table-based-SF/data/5YRData/acsdt5y2024-b19301.dat. Retrieved 2026-10-12.
ER  - 
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Questions

Which city has the highest per capita income (US five-year survey estimate)?

Mequon, WI, with $81,362 in 2024, according to the U.S. Census Bureau.

Which city has the lowest per capita income (US five-year survey estimate)?

Whitewater, WI, with $25,863 in 2024.

Where does this ranking come from?

Every value comes from one source and one period, so the places are comparable: U.S. Census Bureau, American Community Survey 5-year estimates, table B19301: per capita income in the past 12 months, in inflation-adjusted dollars of the final year, US cities (incorporated places of 10,000 or more). Retrieved 2026-10-12.

Per capita income (US five-year survey estimate): other rankings

Cities in Wisconsin: more rankings