Cities in Wisconsin by median household income, 2024

Whitefish Bay, WI had the highest median household income of 98 cities in 2024, at $157,109. Platteville, WI had the lowest, at $43,083. The median was $82,717 and the figure for Wisconsin was $77,485. Source: the U.S. Census Bureau.

Highest157,109Whitefish Bay, WI

Lowest43,083Platteville, WI

Median82,71798 cities

Wisconsin77,485History

Top 40 cities, 2024

USD. Source: U.S. Census Bureau, American Community Survey 5-year estimates, table B19013: median household income in the past 12 months, US cities (incorporated places of 10,000 or more). Retrieved 2026-10-12.

Full ranking

Rank	Cities	2024 USD	Change on 2023
1	Whitefish Bay, WI	157,109	+1.9%
2	Mequon, WI	144,051	-2.3%
3	Richfield, WI	143,963	+6%
4	Brookfield, WI	129,548	+4.5%
5	Waunakee, WI	125,220	-2.7%
6	Lisbon, WI	123,720	n/a
7	Harrison, WI	121,504	+2.9%
8	Windsor, WI	120,048	+4.3%
9	Verona, WI	119,606	+0.4%
10	Sussex, WI	119,041	+6.3%
11	Suamico, WI	118,337	+4.2%
12	Greenville, WI	117,977	+7.2%
13	Muskego, WI	112,221	-3.6%
14	Pewaukee, WI	108,350	-3.3%
15	Franklin, WI	106,894	-1.3%
16	Oconomowoc, WI	106,425	+0.6%
17	DeForest, WI	106,419	+0.2%
18	Pleasant Prairie, WI	103,902	-0%
19	Hobart, WI	103,440	-7.6%
20	Oregon, WI	102,978	+2.3%
21	Wauwatosa, WI	101,138	+7.8%
22	New Berlin, WI	101,091	+3.8%
23	Menomonee Falls, WI	100,238	+1.8%
24	Germantown, WI	100,231	-3.9%
25	Oak Creek, WI	96,555	+3.7%
26	Salem Lakes, WI	94,819	+0.3%
27	Greendale, WI	94,769	-0.3%
28	Brown Deer, WI	93,974	+2.6%
29	Hudson, WI	93,937	-3.2%
30	Caledonia, WI	93,152	+2.3%
31	Mount Pleasant, WI	91,616	+1.6%
32	Allouez, WI	91,250	+1.3%
33	Sun Prairie, WI	90,942	+0.5%
34	Grafton, WI	89,861	+1.4%
35	Middleton, WI	89,524	+4.7%
36	New Richmond, WI	88,157	+0.8%
37	Plover, WI	88,042	+5.9%
38	Hartland, WI	87,754	+0.5%
39	Little Chute, WI	87,538	+10.4%
40	Shorewood, WI	86,726	-2.7%
41	Fitchburg, WI	86,516	+1.3%
42	Onalaska, WI	85,867	+1.1%
43	Howard, WI	85,477	+0.7%
44	Cedarburg, WI	84,896	+3.4%
45	De Pere, WI	84,869	+5.4%
46	Bellevue, WI	84,672	+4.9%
47	Waukesha, WI	83,837	+2.7%
48	River Falls, WI	83,627	+7.1%
49	Burlington, WI	83,419	+2.2%
50	Hartford, WI	82,014	+10.5%
51	Port Washington, WI	81,948	+0.4%
52	Appleton, WI	80,483	+3.9%
53	Kaukauna, WI	80,365	+2.6%
54	Holmen, WI	79,899	+3.7%
55	Stoughton, WI	79,551	+1.3%
56	Fort Atkinson, WI	79,302	+5.2%
57	Fox Crossing, WI	79,187	+6.4%
58	Weston, WI	78,207	+3.5%
59	Glendale, WI	78,092	+1.3%
60	Madison, WI	78,050	+1.4%
61	Elkhorn, WI	77,649	+6.3%
62	Neenah, WI	75,374	+2%
63	Reedsburg, WI	75,028	+4.2%
64	West Bend, WI	74,076	-1.3%
65	Janesville, WI	73,446	+2.5%
66	South Milwaukee, WI	73,427	+4.7%
67	Kenosha, WI	71,239	+3.9%
68	Greenfield, WI	70,459	+2.1%
69	Watertown, WI	70,107	+2.6%
70	Baraboo, WI	69,750	-5.1%
71	Ashwaubenon, WI	69,667	-2.1%
72	Monroe, WI	69,334	+2.5%
73	West Allis, WI	67,611	-3%
74	Eau Claire, WI	67,395	+3.1%
75	Cudahy, WI	66,719	0%
76	Beaver Dam, WI	66,673	-3%
77	Green Bay, WI	66,206	+5.9%
78	Waupun, WI	65,625	-2%
79	Menasha, WI	64,698	+0.5%
80	Wausau, WI	64,389	+4.1%
81	Superior, WI	64,216	+1.3%
82	Manitowoc, WI	63,757	+2.6%
83	Sheboygan, WI	62,927	-0%
84	Beloit, WI	62,663	+4.5%
85	Fond du Lac, WI	62,260	+1%
86	Oshkosh, WI	62,188	+0.4%
87	Marinette, WI	58,638	+2%
88	Marshfield, WI	58,407	-1.5%
89	Stevens Point, WI	58,031	+3.2%
90	Chippewa Falls, WI	57,873	-6.9%
91	Racine, WI	57,740	+3.7%
92	Two Rivers, WI	57,222	-2.5%
93	Menomonie, WI	56,889	+4.2%
94	La Crosse, WI	55,866	+3.8%
95	Wisconsin Rapids, WI	55,253	+2.1%
96	Whitewater, WI	54,969	+12.2%
97	Milwaukee, WI	54,234	+4.5%
98	Platteville, WI	43,083	+1%

Other periods

2024
2023
2022
2021

About this ranking

Household income in the past 12 months at the middle of the distribution, in US dollars adjusted to the last year of the period. United States: American Community Survey five-year estimate, where the period shown is the last year of the five-year span.

US dollars. For Spanish places use net_income_per_household (average, EUR).

Every value in the ranking comes from the same publisher and the same period, so the cities are compared on one definition. Equal values share a rank.

How to cite

U.S. Census Bureau. American Community Survey 5-year estimates, table B19013: median household income in the past 12 months, US cities (incorporated places of 10,000 or more). https://www2.census.gov/programs-surveys/acs/summary_file/2024/table-based-SF/data/5YRData/acsdt5y2024-b19013.dat. Retrieved 2026-10-12.

Citation styles

The publisher is the author. Invokely is named only as the place the figures were read, where a style asks for it.

APA 7

U.S. Census Bureau. (2026). American Community Survey 5-year estimates, table B19013: median household income in the past 12 months, US cities (incorporated places of 10,000 or more) (Cities in Wisconsin by median household income, 2024) [Data set]. Retrieved October 12, 2026, from https://www2.census.gov/programs-surveys/acs/summary_file/2024/table-based-SF/data/5YRData/acsdt5y2024-b19013.dat

MLA 9

American Community Survey 5-year estimates, table B19013: median household income in the past 12 months, US cities (incorporated places of 10,000 or more), Cities in Wisconsin by median household income, 2024. U.S. Census Bureau, 29 Jan. 2026, https://www2.census.gov/programs-surveys/acs/summary_file/2024/table-based-SF/data/5YRData/acsdt5y2024-b19013.dat. Invokely, https://invokely.ai/rankings/median-household-income/wisconsin-cities. Accessed 12 Oct. 2026.

Chicago (author-date)

U.S. Census Bureau. 2026. American Community Survey 5-year estimates, table B19013: median household income in the past 12 months, US cities (incorporated places of 10,000 or more). Cities in Wisconsin by median household income, 2024. Dataset. Accessed October 12, 2026. https://www2.census.gov/programs-surveys/acs/summary_file/2024/table-based-SF/data/5YRData/acsdt5y2024-b19013.dat. Also distributed by Invokely, https://invokely.ai/rankings/median-household-income/wisconsin-cities.

Harvard

U.S. Census Bureau (2026) American Community Survey 5-year estimates, table B19013: median household income in the past 12 months, US cities (incorporated places of 10,000 or more), Cities in Wisconsin by median household income, 2024 [Dataset]. Available at: https://www2.census.gov/programs-surveys/acs/summary_file/2024/table-based-SF/data/5YRData/acsdt5y2024-b19013.dat, via Invokely: https://invokely.ai/rankings/median-household-income/wisconsin-cities (Accessed: 12 October 2026).

BibTeX

@misc{census_cities_in_wisconsin_by_2024,
  author = {{U.S. Census Bureau}},
  title = {{American Community Survey 5-year estimates, table B19013: median household income in the past 12 months, US cities (incorporated places of 10,000 or more): Cities in Wisconsin by median household income, 2024}},
  year = {2026},
  howpublished = {Data set},
  url = {https://www2.census.gov/programs-surveys/acs/summary_file/2024/table-based-SF/data/5YRData/acsdt5y2024-b19013.dat},
  urldate = {2026-10-12},
  note = {Accessed via Invokely, https://invokely.ai/rankings/median-household-income/wisconsin-cities. Publisher attribution: U.S. Census Bureau. American Community Survey 5-year estimates, table B19013: median household income in the past 12 months, US cities (incorporated places of 10,000 or more). https://www2.census.gov/programs-surveys/acs/summary\_file/2024/table-based-SF/data/5YRData/acsdt5y2024-b19013.dat. Retrieved 2026-10-12.},
}

RIS

TY  - DATA
AU  - U.S. Census Bureau
TI  - American Community Survey 5-year estimates, table B19013: median household income in the past 12 months, US cities (incorporated places of 10,000 or more): Cities in Wisconsin by median household income, 2024
PY  - 2026
DA  - 2026/01/29
PB  - U.S. Census Bureau
DB  - Invokely
UR  - https://www2.census.gov/programs-surveys/acs/summary_file/2024/table-based-SF/data/5YRData/acsdt5y2024-b19013.dat
L2  - https://invokely.ai/rankings/median-household-income/wisconsin-cities
Y2  - 2026/10/12
N1  - Accessed via Invokely, https://invokely.ai/rankings/median-household-income/wisconsin-cities.
N1  - Publisher attribution: U.S. Census Bureau. American Community Survey 5-year estimates, table B19013: median household income in the past 12 months, US cities (incorporated places of 10,000 or more). https://www2.census.gov/programs-surveys/acs/summary_file/2024/table-based-SF/data/5YRData/acsdt5y2024-b19013.dat. Retrieved 2026-10-12.
ER  -

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Questions

Which city has the highest median household income?

Whitefish Bay, WI, with $157,109 in 2024, according to the U.S. Census Bureau.

Which city has the lowest median household income?

Platteville, WI, with $43,083 in 2024.

Where does this ranking come from?

Every value comes from one source and one period, so the places are comparable: U.S. Census Bureau, American Community Survey 5-year estimates, table B19013: median household income in the past 12 months, US cities (incorporated places of 10,000 or more). Retrieved 2026-10-12.