Regions of Poland (NUTS 2) by people who bought online in the last 12 months, 2025

Warszawski stołeczny had the highest people who bought online in the last 12 months of 17 regions in 2025, at 87.2%. Podkarpackie had the lowest, at 62.5%. The median was 67.6% and the figure for Poland was 69.7%. Source: Eurostat, European Commission.

Lowest62.5Podkarpackie
Median67.617 regions
Poland69.7History

All regions, 2025

Warszawski stołeczny: 87.2 %Warszawski stołeczny87.2Dolnośląskie: 76.1 %Dolnośląskie76.1Pomorskie: 73.2 %Pomorskie73.2Lubuskie: 72.1 %Lubuskie72.1Śląskie: 71.6 %Śląskie71.6Małopolskie: 70.8 %Małopolskie70.8Wielkopolskie: 70.1 %Wielkopolskie70.1Podlaskie: 67.9 %Podlaskie67.9Kujawsko-pomorskie: 67.6 %Kujawsko-pomorskie67.6Warmińsko-mazurskie: 67.6 %Warmińsko-mazurskie67.6Mazowiecki regionalny: 67.1 %Mazowiecki regionalny67.1Łódzkie: 65.8 %Łódzkie65.8Świętokrzyskie: 65.1 %Świętokrzyskie65.1Opolskie: 64.4 %Opolskie64.4Lubelskie: 64.1 %Lubelskie64.1Zachodniopomorskie: 62.8 %Zachodniopomorskie62.8Podkarpackie: 62.5 %Podkarpackie62.5
%. Source: Eurostat, Individuals who ordered goods or services over the internet for private use in the last 12 months by NUTS 2 region (isoc_r_blt12_i). Retrieved 2026-10-12.

Full ranking

RankRegions2025 (%)Change on 2024
1Warszawski stołeczny87.2+5.7 pts
2Dolnośląskie76.1+7.1 pts
3Pomorskie73.2+5.7 pts
4Lubuskie72.1+5 pts
5Śląskie71.6-1.4 pts
6Małopolskie70.8+1.9 pts
7Wielkopolskie70.1-0.8 pts
8Podlaskie67.9+4.7 pts
9Kujawsko-pomorskie67.6+2.2 pts
10Warmińsko-mazurskie67.6+7.1 pts
11Mazowiecki regionalny67.1+2.9 pts
12Łódzkie65.8-3.4 pts
13Świętokrzyskie65.1+6.3 pts
14Opolskie64.4+6.3 pts
15Lubelskie64.1-2 pts
16Zachodniopomorskie62.8+4.9 pts
17Podkarpackie62.5+4 pts

Other periods

About this ranking

Share of people aged 16 to 74 who bought or ordered goods or services over the internet for private use in the 12 months before the survey (Eurostat ICT usage survey).

A share of all people aged 16 to 74, not only of internet users. The questionnaire changed in 2020; Eurostat marks series breaks around that year.

Every value in the ranking comes from the same publisher and the same period, so the regions are compared on one definition. Equal values share a rank.

How to cite

Eurostat. Individuals who ordered goods or services over the internet for private use in the last 12 months by NUTS 2 region (isoc_r_blt12_i). https://ec.europa.eu/eurostat/databrowser/view/isoc_r_blt12_i/default/table. Retrieved 2026-10-12.

Citation styles

The publisher is the author. Invokely is named only as the place the figures were read, where a style asks for it.

APA 7

Eurostat, European Commission. (2026). Individuals who ordered goods or services over the internet for private use in the last 12 months by NUTS 2 region (isoc_r_blt12_i) (Regions of Poland (NUTS 2) by people who bought online in the last 12 months, 2025) [Data set]. Retrieved October 12, 2026, from https://ec.europa.eu/eurostat/databrowser/view/isoc_r_blt12_i/default/table

MLA 9

Individuals who ordered goods or services over the internet for private use in the last 12 months by NUTS 2 region (isoc_r_blt12_i), Regions of Poland (NUTS 2) by people who bought online in the last 12 months, 2025. Eurostat, European Commission, 17 Apr. 2026, https://ec.europa.eu/eurostat/databrowser/view/isoc_r_blt12_i/default/table. Invokely, https://invokely.ai/rankings/online-shopping/poland-regions. Accessed 12 Oct. 2026.

Chicago (author-date)

Eurostat, European Commission. 2026. Individuals who ordered goods or services over the internet for private use in the last 12 months by NUTS 2 region (isoc_r_blt12_i). Regions of Poland (NUTS 2) by people who bought online in the last 12 months, 2025. Dataset. Accessed October 12, 2026. https://ec.europa.eu/eurostat/databrowser/view/isoc_r_blt12_i/default/table. Also distributed by Invokely, https://invokely.ai/rankings/online-shopping/poland-regions.

Harvard

Eurostat, European Commission (2026) Individuals who ordered goods or services over the internet for private use in the last 12 months by NUTS 2 region (isoc_r_blt12_i), Regions of Poland (NUTS 2) by people who bought online in the last 12 months, 2025 [Dataset]. Available at: https://ec.europa.eu/eurostat/databrowser/view/isoc_r_blt12_i/default/table, via Invokely: https://invokely.ai/rankings/online-shopping/poland-regions (Accessed: 12 October 2026).

BibTeX
@misc{eurostat_regions_of_poland_nuts_2025,
  author = {{Eurostat, European Commission}},
  title = {{Individuals who ordered goods or services over the internet for private use in the last 12 months by NUTS 2 region (isoc\_r\_blt12\_i): Regions of Poland (NUTS 2) by people who bought online in the last 12 months, 2025}},
  year = {2026},
  howpublished = {Data set},
  url = {https://ec.europa.eu/eurostat/databrowser/view/isoc_r_blt12_i/default/table},
  urldate = {2026-10-12},
  note = {Accessed via Invokely, https://invokely.ai/rankings/online-shopping/poland-regions. Publisher attribution: Eurostat. Individuals who ordered goods or services over the internet for private use in the last 12 months by NUTS 2 region (isoc\_r\_blt12\_i). https://ec.europa.eu/eurostat/databrowser/view/isoc\_r\_blt12\_i/default/table. Retrieved 2026-10-12.},
}
RIS
TY  - DATA
AU  - Eurostat, European Commission
TI  - Individuals who ordered goods or services over the internet for private use in the last 12 months by NUTS 2 region (isoc_r_blt12_i): Regions of Poland (NUTS 2) by people who bought online in the last 12 months, 2025
PY  - 2026
DA  - 2026/04/17
PB  - Eurostat, European Commission
DB  - Invokely
UR  - https://ec.europa.eu/eurostat/databrowser/view/isoc_r_blt12_i/default/table
L2  - https://invokely.ai/rankings/online-shopping/poland-regions
Y2  - 2026/10/12
N1  - Accessed via Invokely, https://invokely.ai/rankings/online-shopping/poland-regions.
N1  - Publisher attribution: Eurostat. Individuals who ordered goods or services over the internet for private use in the last 12 months by NUTS 2 region (isoc_r_blt12_i). https://ec.europa.eu/eurostat/databrowser/view/isoc_r_blt12_i/default/table. Retrieved 2026-10-12.
ER  - 
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Questions

Which region has the highest people who bought online in the last 12 months?

Warszawski stołeczny, with 87.2% in 2025, according to Eurostat, European Commission.

Which region has the lowest people who bought online in the last 12 months?

Podkarpackie, with 62.5% in 2025.

Where does this ranking come from?

Every value comes from one source and one period, so the places are comparable: Eurostat, European Commission, Individuals who ordered goods or services over the internet for private use in the last 12 months by NUTS 2 region (isoc_r_blt12_i). Retrieved 2026-10-12.

People who bought online in the last 12 months: other rankings

Regions of Poland (NUTS 2): more rankings