Data / People who bought online in the last 12 months / Zeeland

People who bought online in the last 12 months in Zeeland

People who bought online in the last 12 months in Zeeland was 95.7% in 2025, according to Eurostat, European Commission. That is up 1.9 pts from 2024. That is the 2nd highest of 12 regions in 2025.

202595.7%
Change on 2024+1.9 pts
Rank2nd of 12Regions of Netherlands (NUTS 2) ranked
Series high95.72025
Series low482007

Next release: Saturday, 17 April 2027, estimated by Invokely from past publication dates (low confidence), not announced by the publisher. Release calendar

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People who bought online in the last 12 months in Zeeland, 2006 to 2025

40506070809010020062009201220152018202120252006: 51.5 %2007: 48 %2008: 59.7 %2009: 58.5 %2010: 56.1 %2011: 71.1 %2012: 77.5 %2013: 71.4 %2014: 79.5 %2015: 71.7 %2016: 71.1 %2017: 72.2 %2018: 77.3 %2019: 75.3 %2020: 86.7 %2021: 93.3 %2022: 89.8 %2023: 91.8 %2024: 93.9 %2025: 95.7 %4060801002006201320252006: 51.5 %2007: 48 %2008: 59.7 %2009: 58.5 %2010: 56.1 %2011: 71.1 %2012: 77.5 %2013: 71.4 %2014: 79.5 %2015: 71.7 %2016: 71.1 %2017: 72.2 %2018: 77.3 %2019: 75.3 %2020: 86.7 %2021: 93.3 %2022: 89.8 %2023: 91.8 %2024: 93.9 %2025: 95.7 %
%. Source: Eurostat, Individuals who ordered goods or services over the internet for private use in the last 12 months by NUTS 2 region (isoc_r_blt12_i). Retrieved 2026-10-12, published 2026-04-17.
All 20 values
Period%
202595.7
202493.9
202391.8
202289.8
202193.3
202086.7
201975.3
201877.3
201772.2
201671.1
201571.7
201479.5
201371.4
201277.5
201171.1
201056.1
200958.5
200859.7
200748
200651.5

Compared with Netherlands and European Union (27)

Place2025
Zeeland95.7
Netherlands94.2
European Union (27)73.6

Rankings

Definition

Share of people aged 16 to 74 who bought or ordered goods or services over the internet for private use in the 12 months before the survey (Eurostat ICT usage survey).

A share of all people aged 16 to 74, not only of internet users. The questionnaire changed in 2020; Eurostat marks series breaks around that year.

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How to cite

Eurostat. Individuals who ordered goods or services over the internet for private use in the last 12 months by NUTS 2 region (isoc_r_blt12_i). https://ec.europa.eu/eurostat/databrowser/view/isoc_r_blt12_i/default/table. Retrieved 2026-10-12.

Citation styles

The publisher is the author. Invokely is named only as the place the figures were read, where a style asks for it.

APA 7

Eurostat, European Commission. (2026). Individuals who ordered goods or services over the internet for private use in the last 12 months by NUTS 2 region (isoc_r_blt12_i) (People who bought online in the last 12 months, Zeeland, 2006 to 2025) [Data set]. Retrieved October 12, 2026, from https://ec.europa.eu/eurostat/databrowser/view/isoc_r_blt12_i/default/table

MLA 9

Individuals who ordered goods or services over the internet for private use in the last 12 months by NUTS 2 region (isoc_r_blt12_i), People who bought online in the last 12 months, Zeeland, 2006 to 2025. Eurostat, European Commission, 17 Apr. 2026, https://ec.europa.eu/eurostat/databrowser/view/isoc_r_blt12_i/default/table. Invokely, https://invokely.ai/en/online-shopping/zeeland-nl34. Accessed 12 Oct. 2026.

Chicago (author-date)

Eurostat, European Commission. 2026. Individuals who ordered goods or services over the internet for private use in the last 12 months by NUTS 2 region (isoc_r_blt12_i). People who bought online in the last 12 months, Zeeland, 2006 to 2025. Dataset. Accessed October 12, 2026. https://ec.europa.eu/eurostat/databrowser/view/isoc_r_blt12_i/default/table. Also distributed by Invokely, https://invokely.ai/en/online-shopping/zeeland-nl34.

Harvard

Eurostat, European Commission (2026) Individuals who ordered goods or services over the internet for private use in the last 12 months by NUTS 2 region (isoc_r_blt12_i), People who bought online in the last 12 months, Zeeland, 2006 to 2025 [Dataset]. Available at: https://ec.europa.eu/eurostat/databrowser/view/isoc_r_blt12_i/default/table, via Invokely: https://invokely.ai/en/online-shopping/zeeland-nl34 (Accessed: 12 October 2026).

BibTeX
@misc{eurostat_people_who_bought_online_2025,
  author = {{Eurostat, European Commission}},
  title = {{Individuals who ordered goods or services over the internet for private use in the last 12 months by NUTS 2 region (isoc\_r\_blt12\_i): People who bought online in the last 12 months, Zeeland, 2006 to 2025}},
  year = {2026},
  howpublished = {Data set},
  url = {https://ec.europa.eu/eurostat/databrowser/view/isoc_r_blt12_i/default/table},
  urldate = {2026-10-12},
  note = {Accessed via Invokely, https://invokely.ai/en/online-shopping/zeeland-nl34. Publisher attribution: Eurostat. Individuals who ordered goods or services over the internet for private use in the last 12 months by NUTS 2 region (isoc\_r\_blt12\_i). https://ec.europa.eu/eurostat/databrowser/view/isoc\_r\_blt12\_i/default/table. Retrieved 2026-10-12.},
}
RIS
TY  - DATA
AU  - Eurostat, European Commission
TI  - Individuals who ordered goods or services over the internet for private use in the last 12 months by NUTS 2 region (isoc_r_blt12_i): People who bought online in the last 12 months, Zeeland, 2006 to 2025
PY  - 2026
DA  - 2026/04/17
PB  - Eurostat, European Commission
DB  - Invokely
UR  - https://ec.europa.eu/eurostat/databrowser/view/isoc_r_blt12_i/default/table
L2  - https://invokely.ai/en/online-shopping/zeeland-nl34
Y2  - 2026/10/12
N1  - Accessed via Invokely, https://invokely.ai/en/online-shopping/zeeland-nl34.
N1  - Publisher attribution: Eurostat. Individuals who ordered goods or services over the internet for private use in the last 12 months by NUTS 2 region (isoc_r_blt12_i). https://ec.europa.eu/eurostat/databrowser/view/isoc_r_blt12_i/default/table. Retrieved 2026-10-12.
ER  -
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Questions

What is the people who bought online in the last 12 months in Zeeland?

People who bought online in the last 12 months in Zeeland was 95.7% in 2025, according to Eurostat, European Commission. That is up 1.9 pts from 2024. That is the 2nd highest of 12 regions in 2025.

Where does this figure come from?

Eurostat, European Commission. Individuals who ordered goods or services over the internet for private use in the last 12 months by NUTS 2 region (isoc_r_blt12_i). Retrieved by Invokely on 2026-10-12.

What was the highest people who bought online in the last 12 months in Zeeland?

95.7% in 2025, the highest value since 2006 in this series.

People who bought online in the last 12 months elsewhere in Netherlands

Related statistics for Zeeland

All statistics for Zeeland | Zeeland in figures