Counties in Wisconsin by traffic fatality rate

Florence County had the highest traffic fatality rate of 72 counties in 2018, at 66.6 per 100,000 people. Washburn County had the lowest, at 0 per 100,000 people. The median was 11.5 per 100,000 people and the figure for Wisconsin was 10.1 per 100,000 people. Source: NHTSA and BEA.

Keep it in a collection in your library.
Highest66.6Florence County
Median11.572 counties
Wisconsin10.1History

Map of counties, 2018

Adams County: 14.6 per 100,000 peopleAshland County: 6.2 per 100,000 peopleBarron County: 15.1 per 100,000 peopleBayfield County: 25.2 per 100,000 peopleBrown County: 6.8 per 100,000 peopleBuffalo County: 37.5 per 100,000 peopleBurnett County: 37.2 per 100,000 peopleCalumet County: 5.8 per 100,000 peopleChippewa County: 21.4 per 100,000 peopleClark County: 17.3 per 100,000 peopleColumbia County: 19 per 100,000 peopleCrawford County: 18.5 per 100,000 peopleDane County: 7.4 per 100,000 peopleDodge County: 9 per 100,000 peopleDoor County: 23.8 per 100,000 peopleDouglas County: 6.8 per 100,000 peopleDunn County: 22.2 per 100,000 peopleEau Claire County: 4.8 per 100,000 peopleFlorence County: 66.6 per 100,000 peopleFond du Lac County: 15.4 per 100,000 peopleForest County: 21.8 per 100,000 peopleGrant County: 9.6 per 100,000 peopleGreen County: 8.1 per 100,000 peopleGreen Lake County: 0 per 100,000 peopleIowa County: 12.6 per 100,000 peopleIron County: 49.8 per 100,000 peopleJackson County: 28.7 per 100,000 peopleJefferson County: 15.3 per 100,000 peopleJuneau County: 41.6 per 100,000 peopleKenosha County: 9.5 per 100,000 peopleKewaunee County: 0 per 100,000 peopleLa Crosse County: 7.5 per 100,000 peopleLafayette County: 18 per 100,000 peopleLanglade County: 10.3 per 100,000 peopleLincoln County: 7 per 100,000 peopleManitowoc County: 9.9 per 100,000 peopleMarathon County: 7.3 per 100,000 peopleMarinette County: 26.4 per 100,000 peopleMarquette County: 13 per 100,000 peopleMenominee County: 0 per 100,000 peopleMilwaukee County: 7.2 per 100,000 peopleMonroe County: 15.3 per 100,000 peopleOconto County: 18.2 per 100,000 peopleOneida County: 21.5 per 100,000 peopleOutagamie County: 6.4 per 100,000 peopleOzaukee County: 5.5 per 100,000 peoplePepin County: 27.3 per 100,000 peoplePierce County: 4.7 per 100,000 peoplePolk County: 22.4 per 100,000 peoplePortage County: 11.4 per 100,000 peoplePrice County: 14.3 per 100,000 peopleRacine County: 10.1 per 100,000 peopleRichland County: 11.5 per 100,000 peopleRock County: 19 per 100,000 peopleRusk County: 14.1 per 100,000 peopleSt. Croix County: 8.8 per 100,000 peopleSauk County: 18.4 per 100,000 peopleSawyer County: 11.4 per 100,000 peopleShawano County: 9.8 per 100,000 peopleSheboygan County: 7.7 per 100,000 peopleTaylor County: 25 per 100,000 peopleTrempealeau County: 6.6 per 100,000 peopleVernon County: 13.1 per 100,000 peopleVilas County: 13.3 per 100,000 peopleWalworth County: 6.6 per 100,000 peopleWashburn County: 0 per 100,000 peopleWashington County: 7.4 per 100,000 peopleWaukesha County: 6.2 per 100,000 peopleWaupaca County: 11.5 per 100,000 peopleWaushara County: 20.5 per 100,000 peopleWinnebago County: 7.6 per 100,000 peopleWood County: 6.7 per 100,000 people
  • Under 6.6
  • 6.6 to 7.9
  • 7.9 to 12
  • 12 to 16
  • 16 to 22
  • 22 and over
per 100,000 people, 2018. Source: Invokely calculation with data from NHTSA, BEA. Boundaries: U.S. Census Bureau cartographic boundary files.

Top 40 counties, 2018

Florence County: 66.6 per 100,000 peopleFlorence County66.6Iron County: 49.8 per 100,000 peopleIron County49.8Juneau County: 41.6 per 100,000 peopleJuneau County41.6Buffalo County: 37.5 per 100,000 peopleBuffalo County37.5Burnett County: 37.2 per 100,000 peopleBurnett County37.2Jackson County: 28.7 per 100,000 peopleJackson County28.7Pepin County: 27.3 per 100,000 peoplePepin County27.3Marinette County: 26.4 per 100,000 peopleMarinette County26.4Bayfield County: 25.2 per 100,000 peopleBayfield County25.2Taylor County: 25 per 100,000 peopleTaylor County25Door County: 23.8 per 100,000 peopleDoor County23.8Polk County: 22.4 per 100,000 peoplePolk County22.4Dunn County: 22.2 per 100,000 peopleDunn County22.2Forest County: 21.8 per 100,000 peopleForest County21.8Oneida County: 21.5 per 100,000 peopleOneida County21.5Chippewa County: 21.4 per 100,000 peopleChippewa County21.4Waushara County: 20.5 per 100,000 peopleWaushara County20.5Columbia County: 19 per 100,000 peopleColumbia County19Rock County: 19 per 100,000 peopleRock County19Crawford County: 18.5 per 100,000 peopleCrawford County18.5Sauk County: 18.4 per 100,000 peopleSauk County18.4Oconto County: 18.2 per 100,000 peopleOconto County18.2Lafayette County: 18 per 100,000 peopleLafayette County18Clark County: 17.3 per 100,000 peopleClark County17.3Fond du Lac County: 15.4 per 100,000 peopleFond du Lac County15.4Jefferson County: 15.3 per 100,000 peopleJefferson County15.3Monroe County: 15.3 per 100,000 peopleMonroe County15.3Barron County: 15.1 per 100,000 peopleBarron County15.1Adams County: 14.6 per 100,000 peopleAdams County14.6Price County: 14.3 per 100,000 peoplePrice County14.3Rusk County: 14.1 per 100,000 peopleRusk County14.1Vilas County: 13.3 per 100,000 peopleVilas County13.3Vernon County: 13.1 per 100,000 peopleVernon County13.1Marquette County: 13 per 100,000 peopleMarquette County13Iowa County: 12.6 per 100,000 peopleIowa County12.6Waupaca County: 11.5 per 100,000 peopleWaupaca County11.5Richland County: 11.5 per 100,000 peopleRichland County11.5Portage County: 11.4 per 100,000 peoplePortage County11.4Sawyer County: 11.4 per 100,000 peopleSawyer County11.4Langlade County: 10.3 per 100,000 peopleLanglade County10.3Florence County: 66.6 per 100,000 peopleFlorence County66.6Iron County: 49.8 per 100,000 peopleIron County49.8Juneau County: 41.6 per 100,000 peopleJuneau County41.6Buffalo County: 37.5 per 100,000 peopleBuffalo County37.5Burnett County: 37.2 per 100,000 peopleBurnett County37.2Jackson County: 28.7 per 100,000 peopleJackson County28.7Pepin County: 27.3 per 100,000 peoplePepin County27.3Marinette County: 26.4 per 100,000 peopleMarinette County26.4Bayfield County: 25.2 per 100,000 peopleBayfield County25.2Taylor County: 25 per 100,000 peopleTaylor County25Door County: 23.8 per 100,000 peopleDoor County23.8Polk County: 22.4 per 100,000 peoplePolk County22.4Dunn County: 22.2 per 100,000 peopleDunn County22.2Forest County: 21.8 per 100,000 peopleForest County21.8Oneida County: 21.5 per 100,000 peopleOneida County21.5Chippewa County: 21.4 per 100,000 peopleChippewa County21.4Waushara County: 20.5 per 100,000 peopleWaushara County20.5Columbia County: 19 per 100,000 peopleColumbia County19Rock County: 19 per 100,000 peopleRock County19Crawford County: 18.5 per 100,000 peopleCrawford County18.5Sauk County: 18.4 per 100,000 peopleSauk County18.4Oconto County: 18.2 per 100,000 peopleOconto County18.2Lafayette County: 18 per 100,000 peopleLafayette County18Clark County: 17.3 per 100,000 peopleClark County17.3Fond du Lac County: 15.4 per 100,000 peopleFond du Lac County15.4Jefferson County: 15.3 per 100,000 peopleJefferson County15.3Monroe County: 15.3 per 100,000 peopleMonroe County15.3Barron County: 15.1 per 100,000 peopleBarron County15.1Adams County: 14.6 per 100,000 peopleAdams County14.6Price County: 14.3 per 100,000 peoplePrice County14.3Rusk County: 14.1 per 100,000 peopleRusk County14.1Vilas County: 13.3 per 100,000 peopleVilas County13.3Vernon County: 13.1 per 100,000 peopleVernon County13.1Marquette County: 13 per 100,000 peopleMarquette County13Iowa County: 12.6 per 100,000 peopleIowa County12.6Waupaca County: 11.5 per 100,000 peopleWaupaca County11.5Richland County: 11.5 per 100,000 peopleRichland County11.5Portage County: 11.4 per 100,000 peoplePortage County11.4Sawyer County: 11.4 per 100,000 peopleSawyer County11.4Langlade County: 10.3 per 100,000 peopleLanglade County10.3
per 100,000 people. Source: Invokely calculation with data from NHTSA, BEA. Retrieved 2026-10-12.

Full ranking

RankCounties2018
per 100,000 people
Change on 2017
1Florence County66.6+22.4 pts
2Iron County49.8+16.4 pts
3Juneau County41.6+18.8 pts
4Buffalo County37.5+37.5 pts
5Burnett County37.2+12.2 pts
6Jackson County28.7-0.1 pts
7Pepin County27.3+27.3 pts
8Marinette County26.4+14.3 pts
9Bayfield County25.2+6.1 pts
10Taylor County25+20 pts
11Door County23.8+20.3 pts
12Polk County22.4+4.4 pts
13Dunn County22.2+4.3 pts
14Forest County21.8-11.1 pts
15Oneida County21.5+13.3 pts
16Chippewa County21.4+2.9 pts
17Waushara County20.5-8.3 pts
18Columbia County19+6.9 pts
18Rock County19+11 pts
20Crawford County18.5+12.3 pts
21Sauk County18.4+1.4 pts
22Oconto County18.2-5.5 pts
23Lafayette County18-18 pts
24Clark County17.3-8.8 pts
25Fond du Lac County15.4+4.8 pts
26Jefferson County15.3-0.1 pts
27Monroe County15.3+2.1 pts
28Barron County15.1+4.3 pts
29Adams County14.6+4.6 pts
30Price County14.3-0.1 pts
31Rusk County14.1-7 pts
32Vilas County13.3+4.3 pts
33Vernon County13.1+3.3 pts
34Marquette County13-26.3 pts
35Iowa County12.6-0 pts
36Waupaca County11.5-3.9 pts
37Richland County11.5+0.1 pts
38Portage County11.4+4.2 pts
39Sawyer County11.4+5.6 pts
40Langlade County10.3-0 pts
41Racine County10.1+4.5 pts
42Manitowoc County9.9+2.5 pts
43Shawano County9.8-29.3 pts
44Grant County9.6-5.7 pts
45Kenosha County9.5-1.2 pts
46Dodge County9-13.5 pts
47St. Croix County8.8+1 pts
48Green County8.1-8.1 pts
49Sheboygan County7.7-1.7 pts
50Winnebago County7.6+1.7 pts
51La Crosse County7.5-2.5 pts
52Dane County7.4+1.6 pts
53Washington County7.4+2.2 pts
54Marathon County7.3-3.7 pts
55Milwaukee County7.2-1.9 pts
56Lincoln County7-14.1 pts
57Douglas County6.8-2.3 pts
58Brown County6.8-2.7 pts
59Wood County6.7-8.1 pts
60Walworth County6.6-13.4 pts
61Trempealeau County6.6-3.4 pts
62Outagamie County6.4-4.3 pts
63Ashland County6.2-12.6 pts
64Waukesha County6.2-0.3 pts
65Calumet County5.8-3.9 pts
66Ozaukee County5.5-0.1 pts
67Eau Claire County4.8+0.9 pts
68Pierce County4.7-12 pts
69Green Lake County00 pts
69Kewaunee County0-14.6 pts
69Menominee County00 pts
69Washburn County0-24.4 pts

Other periods

About this ranking

Traffic fatalities (NHTSA FARS) per 100,000 residents in the same year and place.

Deaths are counted where the crash happened and divided by the resident population, so counties with busy highways and few residents can show very high rates. Differs from the WHO road traffic death rate (road_traffic_death_rate).

Every value in the ranking comes from the same publisher and the same period, so the counties are compared on one definition. Equal values share a rank.

How to cite

Invokely calculation from NHTSA FARS traffic fatalities divided by BEA mid-year population (SAINC1 and CAINC1), per 100,000 residents. https://invokely.ai/docs/methodology#traffic_fatality_rate_per_100k. Retrieved 2026-10-12.

Citation styles

Invokely calculated this figure from the publishers' data, so Invokely is the author and the publishers of the inputs are named.

APA 7

Invokely. (n.d.). NHTSA FARS traffic fatalities divided by BEA mid-year population (SAINC1 and CAINC1), per 100,000 residents (Counties in Wisconsin by traffic fatality rate, 2018) [Data set]. Calculated from data by NHTSA and BEA. Retrieved October 12, 2026, from https://invokely.ai/docs/methodology#traffic_fatality_rate_per_100k

MLA 9

NHTSA FARS traffic fatalities divided by BEA mid-year population (SAINC1 and CAINC1), per 100,000 residents, Counties in Wisconsin by traffic fatality rate, 2018. Calculated from data by NHTSA and BEA. Invokely, https://invokely.ai/docs/methodology#traffic_fatality_rate_per_100k. Accessed 12 Oct. 2026.

Chicago (author-date)

Invokely. n.d. NHTSA FARS traffic fatalities divided by BEA mid-year population (SAINC1 and CAINC1), per 100,000 residents. Counties in Wisconsin by traffic fatality rate, 2018. Dataset. Calculated from data by NHTSA and BEA. Accessed October 12, 2026. https://invokely.ai/docs/methodology#traffic_fatality_rate_per_100k.

Harvard

Invokely (no date) NHTSA FARS traffic fatalities divided by BEA mid-year population (SAINC1 and CAINC1), per 100,000 residents, Counties in Wisconsin by traffic fatality rate, 2018 [Dataset]. Calculated from data by NHTSA and BEA. Available at: https://invokely.ai/docs/methodology#traffic_fatality_rate_per_100k (Accessed: 12 October 2026).

BibTeX
@misc{invokely_counties_in_wisconsin_by_2018,
  author = {{Invokely}},
  title = {{NHTSA FARS traffic fatalities divided by BEA mid-year population (SAINC1 and CAINC1), per 100,000 residents: Counties in Wisconsin by traffic fatality rate, 2018}},
  howpublished = {Data set},
  url = {https://invokely.ai/docs/methodology#traffic_fatality_rate_per_100k},
  urldate = {2026-10-12},
  note = {Calculated from data by NHTSA and BEA. Accessed via Invokely, https://invokely.ai/rankings/traffic-fatality-rate/wisconsin-counties?period=2018. Publisher attribution: Invokely calculation from NHTSA FARS traffic fatalities divided by BEA mid-year population (SAINC1 and CAINC1), per 100,000 residents. https://invokely.ai/docs/methodology\#traffic\_fatality\_rate\_per\_100k. Retrieved 2026-10-12.},
}
RIS
TY  - DATA
AU  - Invokely
TI  - NHTSA FARS traffic fatalities divided by BEA mid-year population (SAINC1 and CAINC1), per 100,000 residents: Counties in Wisconsin by traffic fatality rate, 2018
PB  - Invokely
DB  - Invokely
UR  - https://invokely.ai/docs/methodology#traffic_fatality_rate_per_100k
L2  - https://invokely.ai/rankings/traffic-fatality-rate/wisconsin-counties?period=2018
Y2  - 2026/10/12
N1  - Calculated from data by NHTSA and BEA.
N1  - Accessed via Invokely, https://invokely.ai/rankings/traffic-fatality-rate/wisconsin-counties?period=2018.
N1  - Publisher attribution: Invokely calculation from NHTSA FARS traffic fatalities divided by BEA mid-year population (SAINC1 and CAINC1), per 100,000 residents. https://invokely.ai/docs/methodology#traffic_fatality_rate_per_100k. Retrieved 2026-10-12.
ER  - 
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Rank Counties in Wisconsin by traffic fatality rate using official data, and cite the source.
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Questions

Which county has the highest traffic fatality rate?

Florence County, with 66.6 per 100,000 people in 2018, according to NHTSA and BEA.

Which county has the lowest traffic fatality rate?

Washburn County, with 0 per 100,000 people in 2018.

Where does this ranking come from?

Every value comes from one source and one period, so the places are comparable: Invokely, NHTSA FARS traffic fatalities divided by BEA mid-year population (SAINC1 and CAINC1), per 100,000 residents. Retrieved 2026-10-12.

Traffic fatality rate: other rankings

Counties in Wisconsin: more rankings