Data / Rankings / Establishment entry rate / Counties in New Jersey

Counties in New Jersey by establishment entry rate

Cape May County had the highest establishment entry rate of 21 counties in 2021, at 12.402%. Morris County had the lowest, at 8.38%. The median was 9.512% and the figure for New Jersey was 10.26%. Source: the U.S. Census Bureau.

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Highest12.402Cape May County
Lowest8.38Morris County
Median9.51221 counties
New Jersey10.26History

Map of counties, 2021

Atlantic County: 9.064 %Bergen County: 10.584 %Burlington County: 8.629 %Camden County: 9.512 %Cape May County: 12.402 %Cumberland County: 8.525 %Essex County: 11.982 %Gloucester County: 9.928 %Hudson County: 12.342 %Hunterdon County: 9.392 %Mercer County: 10.439 %Middlesex County: 10.733 %Monmouth County: 9.158 %Morris County: 8.38 %Ocean County: 10.837 %Passaic County: 10.584 %Salem County: 9.37 %Somerset County: 9.334 %Sussex County: 8.444 %Union County: 10.674 %Warren County: 9.123 %
  • Under 9.1
  • 9.1 to 9.4
  • 9.4 to 10
  • 10 to 11
  • 11 and over
%, 2021. Source: U.S. Census Bureau, Business Dynamics Statistics: establishment entry rate, all covered industries, nation and states from 1978, counties from 2010. Boundaries: U.S. Census Bureau cartographic boundary files.

All counties, 2021

Cape May County: 12.402 %Cape May County12.402Hudson County: 12.342 %Hudson County12.342Essex County: 11.982 %Essex County11.982Ocean County: 10.837 %Ocean County10.837Middlesex County: 10.733 %Middlesex County10.733Union County: 10.674 %Union County10.674Bergen County: 10.584 %Bergen County10.584Passaic County: 10.584 %Passaic County10.584Mercer County: 10.439 %Mercer County10.439Gloucester County: 9.928 %Gloucester County9.928Camden County: 9.512 %Camden County9.512Hunterdon County: 9.392 %Hunterdon County9.392Salem County: 9.37 %Salem County9.37Somerset County: 9.334 %Somerset County9.334Monmouth County: 9.158 %Monmouth County9.158Warren County: 9.123 %Warren County9.123Atlantic County: 9.064 %Atlantic County9.064Burlington County: 8.629 %Burlington County8.629Cumberland County: 8.525 %Cumberland County8.525Sussex County: 8.444 %Sussex County8.444Morris County: 8.38 %Morris County8.38Cape May County: 12.402 %Cape May County12.402Hudson County: 12.342 %Hudson County12.342Essex County: 11.982 %Essex County11.982Ocean County: 10.837 %Ocean County10.837Middlesex County: 10.733 %Middlesex County10.733Union County: 10.674 %Union County10.674Bergen County: 10.584 %Bergen County10.584Passaic County: 10.584 %Passaic County10.584Mercer County: 10.439 %Mercer County10.439Gloucester County: 9.928 %Gloucester County9.928Camden County: 9.512 %Camden County9.512Hunterdon County: 9.392 %Hunterdon County9.392Salem County: 9.37 %Salem County9.37Somerset County: 9.334 %Somerset County9.334Monmouth County: 9.158 %Monmouth County9.158Warren County: 9.123 %Warren County9.123Atlantic County: 9.064 %Atlantic County9.064Burlington County: 8.629 %Burlington County8.629Cumberland County: 8.525 %Cumberland County8.525Sussex County: 8.444 %Sussex County8.444Morris County: 8.38 %Morris County8.38
%. Source: U.S. Census Bureau, Business Dynamics Statistics: establishment entry rate, all covered industries, nation and states from 1978, counties from 2010. Retrieved 2026-10-12.

Full ranking

RankCounties2021 (%)Change on 2020
1Cape May County12.402+4.18 pts
2Hudson County12.342+1.16 pts
3Essex County11.982+1.86 pts
4Ocean County10.837-0.05 pts
5Middlesex County10.733+1.09 pts
6Union County10.674+1.77 pts
7Bergen County10.584+1.26 pts
7Passaic County10.584+1.15 pts
9Mercer County10.439+1.47 pts
10Gloucester County9.928+0.92 pts
11Camden County9.512+0.29 pts
12Hunterdon County9.392+0.19 pts
13Salem County9.37+1.04 pts
14Somerset County9.334+0.12 pts
15Monmouth County9.158-0.75 pts
16Warren County9.123+0.6 pts
17Atlantic County9.064+0.62 pts
18Burlington County8.629-0.37 pts
19Cumberland County8.525+1.21 pts
20Sussex County8.444-0.7 pts
21Morris County8.38-0.28 pts

Other periods

About this ranking

Establishments that opened during the year (employees in March of the year and none a year earlier), as a percentage of the average number of establishments in the two years. United States: Census Bureau Business Dynamics Statistics.

An establishment is a single physical location, so a new branch of an existing firm counts as an entry: this is not the rate of new firms. Not comparable with enterprise_birth_rate, which counts new enterprises in Europe. The year is the twelve months to March: 2023 compares March 2022 with March 2023.

Every value in the ranking comes from the same publisher and the same period, so the counties are compared on one definition. Equal values share a rank.

How to cite

U.S. Census Bureau. Business Dynamics Statistics: establishment entry rate, all covered industries, nation and states from 1978, counties from 2010. https://www2.census.gov/programs-surveys/bds/tables/time-series/2023/bds2023_st_cty.csv. Retrieved 2026-10-12.

Citation styles

The publisher is the author. Invokely is named only as the place the figures were read, where a style asks for it.

APA 7

U.S. Census Bureau. (2025). Business Dynamics Statistics: establishment entry rate, all covered industries, nation and states from 1978, counties from 2010 (Counties in New Jersey by establishment entry rate, 2021) [Data set]. Retrieved October 12, 2026, from https://www2.census.gov/programs-surveys/bds/tables/time-series/2023/bds2023_st_cty.csv

MLA 9

Business Dynamics Statistics: establishment entry rate, all covered industries, nation and states from 1978, counties from 2010, Counties in New Jersey by establishment entry rate, 2021. U.S. Census Bureau, 25 Sept. 2025, https://www2.census.gov/programs-surveys/bds/tables/time-series/2023/bds2023_st_cty.csv. Invokely, https://invokely.ai/rankings/establishment-entry-rate/new-jersey-counties?period=2021. Accessed 12 Oct. 2026.

Chicago (author-date)

U.S. Census Bureau. 2025. Business Dynamics Statistics: establishment entry rate, all covered industries, nation and states from 1978, counties from 2010. Counties in New Jersey by establishment entry rate, 2021. Dataset. Accessed October 12, 2026. https://www2.census.gov/programs-surveys/bds/tables/time-series/2023/bds2023_st_cty.csv. Also distributed by Invokely, https://invokely.ai/rankings/establishment-entry-rate/new-jersey-counties?period=2021.

Harvard

U.S. Census Bureau (2025) Business Dynamics Statistics: establishment entry rate, all covered industries, nation and states from 1978, counties from 2010, Counties in New Jersey by establishment entry rate, 2021 [Dataset]. Available at: https://www2.census.gov/programs-surveys/bds/tables/time-series/2023/bds2023_st_cty.csv, via Invokely: https://invokely.ai/rankings/establishment-entry-rate/new-jersey-counties?period=2021 (Accessed: 12 October 2026).

BibTeX
@misc{census_counties_in_new_jersey_2021,
  author = {{U.S. Census Bureau}},
  title = {{Business Dynamics Statistics: establishment entry rate, all covered industries, nation and states from 1978, counties from 2010: Counties in New Jersey by establishment entry rate, 2021}},
  year = {2025},
  howpublished = {Data set},
  url = {https://www2.census.gov/programs-surveys/bds/tables/time-series/2023/bds2023_st_cty.csv},
  urldate = {2026-10-12},
  note = {Accessed via Invokely, https://invokely.ai/rankings/establishment-entry-rate/new-jersey-counties?period=2021. Publisher attribution: U.S. Census Bureau. Business Dynamics Statistics: establishment entry rate, all covered industries, nation and states from 1978, counties from 2010. https://www2.census.gov/programs-surveys/bds/tables/time-series/2023/bds2023\_st\_cty.csv. Retrieved 2026-10-12.},
}
RIS
TY  - DATA
AU  - U.S. Census Bureau
TI  - Business Dynamics Statistics: establishment entry rate, all covered industries, nation and states from 1978, counties from 2010: Counties in New Jersey by establishment entry rate, 2021
PY  - 2025
DA  - 2025/09/25
PB  - U.S. Census Bureau
DB  - Invokely
UR  - https://www2.census.gov/programs-surveys/bds/tables/time-series/2023/bds2023_st_cty.csv
L2  - https://invokely.ai/rankings/establishment-entry-rate/new-jersey-counties?period=2021
Y2  - 2026/10/12
N1  - Accessed via Invokely, https://invokely.ai/rankings/establishment-entry-rate/new-jersey-counties?period=2021.
N1  - Publisher attribution: U.S. Census Bureau. Business Dynamics Statistics: establishment entry rate, all covered industries, nation and states from 1978, counties from 2010. https://www2.census.gov/programs-surveys/bds/tables/time-series/2023/bds2023_st_cty.csv. Retrieved 2026-10-12.
ER  -
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Questions

Which county has the highest establishment entry rate?

Cape May County, with 12.402% in 2021, according to the U.S. Census Bureau.

Which county has the lowest establishment entry rate?

Morris County, with 8.38% in 2021.

Where does this ranking come from?

Every value comes from one source and one period, so the places are comparable: U.S. Census Bureau, Business Dynamics Statistics: establishment entry rate, all covered industries, nation and states from 1978, counties from 2010. Retrieved 2026-10-12.

Establishment entry rate: other rankings

Counties in New Jersey: more rankings