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Pirkanmaa in figures

A profile of Pirkanmaa from official statistics: 12 figures in 3 sections, each with its period, its change from a year earlier, its rank among similar places where a ranking exists, and its source.

Figures last updated on 2026-10-12.

People

Population in Pirkanmaa was 545,406 in 2025, up 1.1% from 2024, and the 2nd highest of 19 areas in Finland.

Population545,4062025Up 1.1% from 2024The 2nd highest of 19 areas in Finland
Natural change rate-1.9 per 1,000 inhabitants2024Up 0.9 per 1,000 inhabitants from 2023Tied for the 4th highest of 19 areas in Finland
Median age42 years2025Unchanged from 2024The 3rd lowest of 19 areas in Finland
Population aged 65 and over22.4%2025Up 0.1 percentage points from 2024
Population density39.1 inhabitants per km²2024Up 1% from 2023
Net migration including statistical adjustment7,1322024Compared with 8,144 in 2023
500K510K520K530K540K550K2014201620182020202220252014: 502,575 persons2015: 505,756 persons2016: 508,448 persons2017: 511,642 persons2018: 514,333 persons2019: 517,333 persons2020: 519,872 persons2021: 522,852 persons2022: 527,478 persons2023: 532,671 persons2024: 539,309 persons2025: 545,406 persons
Population, 2014 to 2025. persons. Source: Eurostat, European Commission, Population on 1 January by NUTS 3 region (demo_r_pjanaggr3).

Sources: Eurostat, European Commission, Population on 1 January by NUTS 3 region (demo_r_pjanaggr3); Eurostat, European Commission, Population change, crude rate of natural change of population, by NUTS 2 and 3 region (demo_r_gind3); Eurostat, European Commission, Population structure indicators by NUTS 3 region (demo_r_pjanind3); Eurostat, European Commission, Population density by NUTS 3 region (demo_r_d3dens); Eurostat, European Commission, Population change, net migration plus statistical adjustment, by NUTS 2 and 3 region (demo_r_gind3). Population and demography statistics and rankings

Economy

GDP (euros) in Pirkanmaa was €24.7 billion in 2024, up 0.8% from 2023, and the 2nd highest of 19 areas in Finland.

Gross domestic product (GDP)€24.7 billion2024Up 0.8% from 2023The 2nd highest of 19 areas in Finland
GDP per capita€45,5002024Down 0.7% from 2023The 7th highest of 19 areas in Finland
GDP per capita in PPS (EU27 = 100)95%2024Down 2 percentage points from 2023The 7th highest of 19 areas in Finland
10K15K20K25K20002004200820122016202020242000: 11,279 EUR million2001: 12,460 EUR million2002: 12,910 EUR million2003: 13,330 EUR million2004: 14,009 EUR million2005: 14,680 EUR million2006: 15,124 EUR million2007: 16,664 EUR million2008: 17,417 EUR million2009: 15,672 EUR million2010: 16,345 EUR million2011: 17,745 EUR million2012: 17,571 EUR million2013: 17,514 EUR million2014: 17,442 EUR million2015: 17,550 EUR million2016: 18,335 EUR million2017: 19,107 EUR million2018: 20,005 EUR million2019: 20,674 EUR million2020: 20,932 EUR million2021: 22,010 EUR million2022: 23,387 EUR million2023: 24,512 EUR million2024: 24,702 EUR million
Gross domestic product (GDP), 2000 to 2024. EUR million. Source: Eurostat, European Commission, GDP at current market prices by NUTS 3 region (nama_10r_3gdp).

Sources: Eurostat, European Commission, GDP at current market prices by NUTS 3 region (nama_10r_3gdp); Eurostat, European Commission, GDP at current market prices by NUTS 3 region, EUR per inhabitant (nama_10r_3gdp); Eurostat, European Commission, GDP per inhabitant in PPS, EU27 = 100, by NUTS 3 region (nama_10r_3gdp). Economy statistics and rankings

Business and tourism

Nights spent in tourist accommodation in Pirkanmaa were 1.85 million in 2025, up 2.6% from 2024, and the 3rd highest of 19 areas in Finland.

Nights spent in tourist accommodation1.85 million2025Up 2.6% from 2024The 3rd highest of 19 areas in Finland
Nights spent in tourist accommodation by non-residents (foreign guests)211,6312025Up 12.1% from 2024The 4th highest of 19 areas in Finland
Guest nights in short-stay rentals booked through online platforms394,7692025Up 13.7% from 2024The 4th highest of 19 areas in Finland
1.78M1.8M1.82M1.84M1.86M1.88M2023202420252023: 1,864,621 count2024: 1,797,598 count2025: 1,845,161 count
Nights spent in tourist accommodation, 2023 to 2025. count. Source: Eurostat, European Commission, Nights spent at tourist accommodation establishments by NUTS 2 and 3 region (tour_occ_nin2).

Sources: Eurostat, European Commission, Nights spent at tourist accommodation establishments by NUTS 2 and 3 region (tour_occ_nin2); Eurostat, European Commission, Nights spent at tourist accommodation establishments by NUTS 3 region, non-residents (foreign country of residence), hotels, holiday accommodation and campsites (tour_occ_nin2); Eurostat, European Commission, Guest nights spent at short-stay accommodation offered via online platforms by NUTS 3 region, residents and non-residents (tour_ce_oan3). Companies statistics and rankings

Sources and citations

Each figure comes from the table cited here. Cite the publisher; these citations include any notice the publisher requires.

  1. Eurostat. Population on 1 January by NUTS 3 region (demo_r_pjanaggr3). https://ec.europa.eu/eurostat/databrowser/view/demo_r_pjanaggr3/default/table. Retrieved 2026-10-08.
  2. Eurostat. Population change, crude rate of natural change of population, by NUTS 2 and 3 region (demo_r_gind3). https://ec.europa.eu/eurostat/databrowser/view/demo_r_gind3/default/table. Retrieved 2026-10-12.
  3. Eurostat. Population structure indicators by NUTS 3 region (demo_r_pjanind3). https://ec.europa.eu/eurostat/databrowser/view/demo_r_pjanind3/default/table. Retrieved 2026-10-08.
  4. Eurostat. Population density by NUTS 3 region (demo_r_d3dens). https://ec.europa.eu/eurostat/databrowser/view/demo_r_d3dens/default/table. Retrieved 2026-10-08.
  5. Eurostat. Population change, net migration plus statistical adjustment, by NUTS 2 and 3 region (demo_r_gind3). https://ec.europa.eu/eurostat/databrowser/view/demo_r_gind3/default/table. Retrieved 2026-10-12.
  6. Eurostat. GDP at current market prices by NUTS 3 region (nama_10r_3gdp). https://ec.europa.eu/eurostat/databrowser/view/nama_10r_3gdp/default/table. Retrieved 2026-10-08.
  7. Eurostat. GDP at current market prices by NUTS 3 region, EUR per inhabitant (nama_10r_3gdp). https://ec.europa.eu/eurostat/databrowser/view/nama_10r_3gdp/default/table. Retrieved 2026-10-08.
  8. Eurostat. GDP per inhabitant in PPS, EU27 = 100, by NUTS 3 region (nama_10r_3gdp). https://ec.europa.eu/eurostat/databrowser/view/nama_10r_3gdp/default/table. Retrieved 2026-10-08.
  9. Eurostat. Nights spent at tourist accommodation establishments by NUTS 2 and 3 region (tour_occ_nin2). https://ec.europa.eu/eurostat/databrowser/view/tour_occ_nin2/default/table. Retrieved 2026-10-09.
  10. Eurostat. Nights spent at tourist accommodation establishments by NUTS 3 region, non-residents (foreign country of residence), hotels, holiday accommodation and campsites (tour_occ_nin2). https://ec.europa.eu/eurostat/databrowser/view/tour_occ_nin2/default/table. Retrieved 2026-10-12.
  11. Eurostat. Guest nights spent at short-stay accommodation offered via online platforms by NUTS 3 region, residents and non-residents (tour_ce_oan3). https://ec.europa.eu/eurostat/databrowser/view/tour_ce_oan3/default/table. Retrieved 2026-10-12.

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