# E-commerce share of enterprise turnover in European Union (27)

E-commerce share of enterprise turnover in European Union (27) was 19.49% in 2025. Source: Eurostat, European Commission.

- Indicator id: `ecommerce_turnover_share`
- Place id: `eu27`
- Unit: %
- Definition: Percentage of total turnover generated by e-commerce sales among enterprises with at least 10 persons employed in the covered industries.
- Note: Includes sales through websites or apps and EDI-type messages. The reported year is the survey year; sales refer to the preceding calendar year. Covers NACE Rev. 2 sections C to J, L to N and group 95.1. Measures turnover, not the percentage of enterprises selling online. Low-reliability flags are not represented separately in the API; check the source table for those flags.
- Source: Eurostat, European Commission, E-commerce sales as a percentage of total enterprise turnover, survey year (isoc_ec_evaln2) (https://ec.europa.eu/eurostat/databrowser/view/isoc_ec_evaln2/default/table)
- Retrieved: 2026-10-10
- License: Eurostat reuse policy (commercial and non-commercial reuse, attribution required)
- Citation: Eurostat. E-commerce sales as a percentage of total enterprise turnover, survey year (isoc_ec_evaln2). https://ec.europa.eu/eurostat/databrowser/view/isoc_ec_evaln2/default/table. Retrieved 2026-10-10.
- Web page: https://invokely.ai/en/ecommerce-turnover-share/european-union
- CSV: https://invokely.ai/download/ecommerce-turnover-share/european-union.csv
- API: https://invokely.ai/api/v1/series?indicator=ecommerce_turnover_share&place=eu27

| Period | % |
|---|---:|
| 2025 | 19.49 |
| 2024 | 19.13 |
| 2023 | 18.29 |
| 2022 | 17.62 |
| 2021 | 19.77 |
| 2020 | 19.83 |
| 2019 | 18.06 |
| 2018 | 17.17 |
| 2017 | 18.4 |
| 2016 | 15.75 |
| 2015 | 16.43 |
| 2014 | 13.81 |
| 2013 | 13.12 |
| 2012 | 13.76 |
| 2011 | 13.15 |
| 2010 | 13.46 |